The Dragon Boat Festival holiday is coming, and tourism on the island is deserted. United Daily News file photo
Affected by the local epidemic in Taiwan, the tourism industry has almost come to a standstill during the Dragon Boat Festival this year. Group tourists are close to zero, and individual tourists are only 30 to 40% of the normal number. Industry operators said that they have not encountered such a situation for many years in the industry. , describing the current situation as "selling the pot and selling iron" to support the situation.
Xu Gaoqing, chairman of the Taiwan International Tourism Assistance Service Association, said that compared with when there was no epidemic, the tourism situation during the Dragon Boat Festival dropped by about 60 to 70%; but if compared with last year, it is the same miserable; he said that in terms of tourism bookings, He said that it would be embarrassing to have a promotion or not, but if the original house price was NT$10,000 (NT$, the same below), in response to the epidemic, it could be increased to NT$5,000 to attract some people. He believes that the industry should make adjustments and changes to the house price.
He said that it would be really difficult for hotels to cut prices for promotions because the room rates for tourists who had already booked earlier were slightly higher. It doesn’t matter whether they want to lower the price or not lower it now. It would be a headache for the hoteliers; but the current situation is that they should find ways to retain guests. , if the housing rate can be increased by 10% to 20%, it will be a small help to the industry.
Xu Gaoqing said that people don’t know how to prepare hotel meals now. In response to the epidemic prevention plan, many hotels have launched one-night, two-dinner meals. However, due to poor occupancy rates, they don’t know how to adjust the meals. Large restaurants will become set meals, It is delivered to the room for consumption; but some operators directly turn it into bento boxes, or invite passengers to eat bento boxes at restaurants. Many consumers do not like the bento form. One of his friends originally booked a resort, but finally canceled the subscription due to catering issues. Li Qiyue, chairman of
Innovation Travel Agency and assistant professor of the Department of Tourism at Taipei City University of Science and Technology, said that in the past, there was good business during holidays. This year, the Dragon Boat Festival is also experiencing an epidemic. There may be a few independent travelers, but there are no tour groups. The epidemic is so Seriously, all group tourists have canceled their services. With the number of confirmed cases so high, consumers will voluntarily avoid going out to join tour groups. Tour buses in scenic spots are also deserted. In fact, there are not many individual tourists. He gave an example of Yilan’s B&B and Dragon Boat Festival. No one has booked a room, even if there is a discount, "it is no longer a question of price."
Li Qiyue said that he has been working in the tourism industry for many years and has never encountered such a situation. The industry operators are struggling to survive by selling the pot and selling iron. He said that the Taiwan authorities said that incentives and subsidies for revitalization in September are actually limited, because now travel agencies are still unable to provide services until the end of June. There is a subsidy of 20,000 yuan for each group. It is still in the plan to transfer the leftover Taiwan travel vouchers to the group passenger subsidy. Even though there is a subsidy now, no one is traveling on tours. The Taiwan authorities have said that they will be revitalized in September. Now the travel industry It is already in the plan, but in fact it is still not available to see or eat. We can only wait until the day when the epidemic slows down.
