"Hello, Mr. Xiao, the three decoration companies arranged for you have all completed the measurement of the house. After each of them comes up with a good plan, I will contact you specifically. If you have any questions, you can call or WeChat me at any time." This is a WeChat group conversation about the daily work of Tubatu consultants, and behind it is a major project that directly reaches users.
htmlOn September 13, at the project launch ceremony held within Tubatu Company, Tubatu Vice President Liu Quan officially announced the full implementation of the "Platform Unified Invitation" project in more than 50 cities across the country. From the launch of the first pilot city at the end of April this year to September 13, in just four months, it has provided services to nearly 100,000 domestic owners, greatly improving users' willingness to communicate with decoration companies and improving users' Internet decoration experience.
nationwide has implemented "exclusive consultant" and has served nearly 100,000 users in total
From the early invitation to the mid-term construction, and then to the later delivery, the Tubatu platform has made a good bridge between users and merchants. It is precisely this that a mature user operation team came into being. In Tubatu, the user operation team is called the "decoration consultant" and is responsible for answering all the difficult and complicated problems of users about decoration.
At the end of April this year, Tubatu tried to run the "Unified Invitation" service in Guangzhou, and the workload of the consulting team also surged. Each consultant had to deal with the decoration needs of hundreds of owners every day.
With the rapid development of the mobile Internet, users have changed from traditional telephone communication to online chat, and WeChat has become a more common communication method for everyone. In order to more accurately connect with decoration owners in need and improve the user's decoration experience, Tubatu piloted the "platform unified invitation" in Guangzhou before the upcoming May 1st Golden Week in 2022. The platform will invite specific house measurement time and location, and establish an exclusive service group for owners to reduce the number of times users answer calls, change the user's service communication methods, avoid the situation where decoration companies "bomb" owners in a short period of time, and improve the docking efficiency between decoration companies and owners.
But for users, this new service model greatly reduces the frequency of answering calls from decoration companies during decoration, avoids some unnecessary disturbances during working hours, and at the same time improves the communication experience between users and decoration companies.
House, who lives in Dongguan , said that this is his second time to renovate. The previous time was ten years ago. I made countless calls in the room measurement process and answered countless calls. "The entire house measurement process was very smooth. The three decoration companies arrived at the site as scheduled and provided house measurement reports, renderings and quotations in time. The consultant also conducted a follow-up visit, which was very efficient." One month after the launch of the
project, cities such as Beijing, Shanghai, Shenzhen, Xi'an, Ningbo , Chongqing, Foshan , Wuhan, Nanjing, Chengdu and other cities have joined the "group chat" and have served nearly 100,000 users so far. On September 13, "exclusive consultants" were officially launched in more than 50 cities across Tubatu, so that more decoration users can benefit and truly experience the good experience of Internet home decoration .
decoration guarantee has been upgraded for 10 years, and the guarantee system will be continuously improved. In addition to the "unified invitation" service, Tubatu, as a representative enterprise of domestic digital economy , has always focused on user needs for more than ten years since its establishment. With the help of platform advantages, it has built a complete product service system, committed to solving pain points for users, and constantly insisting on innovative breakthroughs according to consumer needs, bringing consumers a better home improvement experience.
As early as 2012, Tubatu was the first to launch the "decoration first and payment" product in the industry, changing the industry's "payment first and then decoration" model and is hailed by the industry as the " Alipay " in the home decoration industry. In 2020, Tubatu announced a major upgraded decoration warranty, providing services including online visa, third-party quality inspection, genuine materials, etc., covering pre-installation, during-installation and after-installation services, ensuring the delivery quality of decoration companies and further improving user experience.
cooperates with the decoration first and then pay for the product. Tubatu also provides full-process quality inspection, accompanying contract signing, new house acceptance and other services, adding multiple insurance for user decoration.
The epidemic has accelerated the development of the "online economy" to a certain extent. Taking decoration as an example, online design, online ordering, online signing, and online acceptance since 2020 have become the main means for the home decoration industry to serve users. In order to meet the needs of users, Tubatu has taken the lead in launching an online signing business. Users can make one-click online sign-up service through Tubatu official website, official App, WeChat mini program and other channels.
Since its launch, Tubatu’s online signing business has developed rapidly, with the number of users increasing by 9 times. With Tubatu’s accompanying signing service, consumers can avoid lightning points in decoration contracts well and get reasonable decoration and signing suggestions. The "2022 Home Decoration Consumption Trend Report" shows that the number of users accompanied by Tubatu platform signed in 2022 increased by 64% year-on-year.
In recent years, with the implementation of domestic delivery of fine-decorated houses as standardized implementation, housing quality problems have also followed one after another. Due to various concerns about the quality of new houses, a large number of homeowners in first- and second-tier areas have chosen house inspection services in the past two years. The marketization and commercialization of professional house inspections have also reduced people's house inspection costs and created a rapid growth in the house inspection market. In 2020, Tubatu took advantage of its industry advantages to quickly derived new house acceptance services from quality inspection, and launched 9 categories of 65 detailed acceptance services for finely decorated houses.
In the past two years, the house inspection service has covered 21 cities in China, providing services to more than 60,000 domestic families. According to statistics, there are an average of 50 to 80 decoration problems per new house, and Tubatu has eliminated nearly 4 million hidden dangers for platform users.
The epidemic has accelerated the development of the "online economy" to a certain extent. Taking decoration as an example, online design, online ordering, online signing, and online acceptance since 2020 have become the main means for the home decoration industry to serve users. In order to meet the needs of users, Tubatu has taken the lead in launching an online signing business. Users can make one-click online sign-up service through Tubatu official website, official App, WeChat mini program and other channels.
Since its launch, Tubatu’s online signing business has developed rapidly, with the number of users increasing by 9 times. With Tubatu’s accompanying signing service, consumers can avoid lightning points in decoration contracts well and get reasonable decoration and signing suggestions. The "2022 Home Decoration Consumption Trend Report" shows that the number of users accompanied by Tubatu platform signed in 2022 increased by 64% year-on-year.
In recent years, with the implementation of domestic delivery of fine-decorated houses as standardized implementation, housing quality problems have also followed one after another. Due to various concerns about the quality of new houses, a large number of homeowners in first- and second-tier areas have chosen house inspection services in the past two years. The marketization and commercialization of professional house inspections have also reduced people's house inspection costs and created a rapid growth in the house inspection market. In 2020, Tubatu took advantage of its industry advantages to quickly derived new house acceptance services from quality inspection, and launched 9 categories of 65 detailed acceptance services for finely decorated houses.
In the past two years, the house inspection service has covered 21 cities in China, providing services to more than 60,000 domestic families. According to statistics, there are an average of 50 to 80 decoration problems per new house, and Tubatu has eliminated nearly 4 million hidden dangers for platform users.
