Recently, Disney Company announced that Duffy’s new friend, Lina Bell, Lina Bell, will appear at the Shanghai Disney theme park in the near future. The dolls and food check-in locations related to the theme of Lina Bell will also be on the shelves at the same time, attracting a lot of attention. Blockbuster netizens who love Disney IP.
However, today, on the day that Lingna Belle officially settled in, many netizens complained about the official marketing method under the official Disney account. Offline ordinary people lined up for three hours and were told that the surroundings were sold out. But those online female celebrities can have them in advance without leaving their homes. The official invites female celebrities to bring the goods for promotion, and at the same time they engage in hunger marketing, which is really a bit incomprehensible. After all, Lingna Belle is not a limited IP, the current price No matter how high the speculation is, there will be a day when it will fall back.
It’s not just time to give gifts to Shanghai Disney celebrities before taking pictures. The merchants are not only used to taking pictures to Shanghai Disney celebrities. The Beijing Universal Studios also invited a large group of celebrity influencers to shoot vlogs, but since celebrities are invited to promote, then please prepare enough to sell the goods and sell them while promoting. How can ordinary consumers not angry.
(The pictures are all from the Internet, invaded and deleted.)
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