"Brother Bringing Goods" What would Li Jiaqi say? The sadness behind fame! ! ! !

Lu Han, who announced his love affair at the peak of his career, although she has had a lot of fans, but because of this incident, it has also changed the views of many people who were originally indifferent to him.

Imagine that Li Jiaqi posted a Weibo with the word: Hello, everyone, let me introduce to you, this is my girlfriend@薇娅. I don’t know if sales will plummet that night?

Three. Zhuo Wei style

"On the evening of May 27, a man with the surname L was photographed taking a mysterious woman home. The two chatted and laughed after eating hot pot, and they walked out of the store quickly I got on a luxury car on the side of the road. There was a spark of love among industry giants? See you on Monday.”

This topic is estimated to be at the top of the major gossip media. People who eat Gualu left messages in the comment section of the live broadcast: Really? I do not believe!

02.

Secondly, allow me to imagine what happens when they are together?

Scene 1: Clearance sale

Li Jiaqi’s station announced that it was closed that night, although the number of fans was only 30,000.

career fans may be the first batch of collapsed army, "What? I worked so hard to squat in your live broadcast room and bring friends to buy your things, not to watch your relationship!"

The co-fans showed the smile of the old mother. They immediately turned into CP fans and smashed everywhere. After regaining their senses, they became entangled again: Damn, who's the live room to buy the little brown bottle tonight?

There is nothing more happiest than me, the top streamers of the two live broadcast circles. Isn’t it justifiable to announce your relationship without having a super promotion?

Take out the momentum of buying L'Oreal, and place an order for the Mystery of Aquamarine. (There is no meaning of holding one and stepping on one)

Scene 2: Both lovers, Is also a competitor

Wei Ya counted down in the live broadcast room: "3,2,......"

"1" hasn't come out yet, suddenly, Li Jiaqi's heartbreaking came from next door The shout: OMG! All girls! Buy it!

Wei Ya felt that she suddenly forgot how to count.

Because they have another relationship: competitors.

Every 618 mid-year big promotion or double 11 shopping carnival, the sense of crisis between couples comes.

"Let me see your phone, are you secretly talking about the price with others without telling me again!"

"Did you dig my corner? This brand was still there a few days ago Contact me and found you today?"

……

Of course, there are also times when feelings are good. For example, after the live broadcast, watching the commission received in the card, other people sending flowers and lipstick when they are in love, and sending rockets when they are in love.

Scenario 3: Joining forces to broadcast live, sales exceeded 100 million

Wei Ya and Li Jiaqi are on the hot search again!

In the live broadcast room of two people at night, the same selection appeared. It was not a big deal at first, but some viewers found that the price was actually different by 20 yuan.

Everyone with a bright eye realizes that this is a wave of hype that the brand wants to borrow from the love enthusiasm.

Later, Li Jiaqi expressed his willingness to bear the 20 yuan loss and return it to the buyer in his own name.

That being the case, let's go back and stir. That night, Li Jiaqi and Wei Ya posted a Weibo, indicating that they will be live broadcast tomorrow. As soon as the notice came out, the people who ate melons became excited. After all, this was the first time the two had brought goods together.

There is another type of people who collapsed, that is, other anchors, who were worried about the pitiful number of viewers, but now there is no one...

Okay, the above is my relationship with this relationship I want to reiterate my fantasy: These contents are purely personal insights, fans don’t scold me.

03.

In recent years, the live streaming mode has suddenly become popular. Whether it is a celebrity or an Internet celebrity, they all want to get a share of it.

But there are not many real achievements, Li Jiaqi and Wei Ya are considered top performers.

Even when Ma Yun talked about them, he commented: The top artists are all artists.

But what many people don’t know is that two years ago, their live broadcast environment was still like this:

After two years of passers-by who passed them, this The young people in the two compartments later became the top stream in the live broadcast industry.

The transformation of the monthly salary of the 3K cabinet brother

Before 2016, Li Jiaqi was still the Maybelline cabinet with a monthly salary of 3K. Here, he gets along very well with his colleagues and often brings milk tea to everyone. , Snacks, it’s common to have dinner with colleagues after work. Everyone is like friends who have known each other for many years.

His favorite thing is to go to other counters to see what new products are on the shelves at other homes, and then go back and share useful things with colleagues enthusiastically.

Gradually, among the counter staff in Nanchang Grand Mall, few did not know Li Jiaqi. Because of his good looks and high professionalism, he has won many fans and customers, and they all believe in Li Jiaqi's vision.

In the eyes of young Li Jiaqi, freedom is more important than making money.

In 2016, Li Jiaqi was pulled into a group of makeup artists and was told to test the water live. At the beginning, he just did it casually and didn't regard live broadcasting as his own business.

In 2017, by chance, Li Jiaqi’s live broadcast was manually recommended to the homepage by the backstage Xiaoer. Suddenly thousands of unfamiliar viewers flooded into the live broadcast room. Everyone felt that the anchor seemed good, and many passersby ordered them. attention.

It is precisely because of this live broadcast that Li Jiaqi gradually gained a fan base. The boss of Mei ONE discovered the talent of this young man and found Li Jiaqi and asked him if he would be an anchor.

"As long as you do well, buying a car and a house in one year is not a problem." Originally thought that he would never go to a big city for development in his life, but this time, he was moved.

It turns out that there is nothing wrong with this choice. He has stood out among thousands of anchors and has become the "lipstick brother" of with an annual income of over 100 million .

Live broadcast brought him fame and fortune, but he did not have time to rest. At the hottest time, Li Jiaqi broadcasted 6 live broadcasts a week, and it was broadcast every night at 12 o'clock. The team resumed the game, had supper, and usually could not fall asleep until 4 o'clock in the morning.

Wake up the next morning and continue to choose products, preparing for the evening live broadcast.

In a live broadcast, he tried 189 lipsticks in one night. After the live broadcast, the mouth was like anesthetic, except for spicy, no feeling.

Three thousand wages bring him comfort, but tens of millions of income leaves him only profit.

"I think it's okay to consume all the time I play now. I will play again when I am 40 years old. The same is true. Maybe there were better bars and better drinks at that time. "He just comforted himself.

Risking a loss of millions, and not being a safe boss

In 2012, Li Jiaqi was still in his sophomore year. Wei Ya, who opened a clothing store in Xi'an, smelled business opportunities in the e-commerce industry.

Even though she was already the owner of 7 women's clothing stores at the time, the shops were taken care of, and she had a lovely daughter. In the eyes of others, she was already a winner in life.

After careful consideration, the two decided to close all offline stores and came to the 13th branch of Guangzhou, started wholesale, and formed an e-commerce team of more than 30 people.

588a#588 Due to lack of experience, he lost 2 million in the first year. The Double Eleven in 2014 even lost two houses in Guangzhou to make up for the losses.

Such a tragic comparison made Wei Ya very hit, after all, in the past few years, she has been mixed in women's clothing stores. Although she would doubt herself, she did not give up and began to drain traffic to her shop.

may be an opportunity. On Double Eleven in 2015, Wei Ya had achieved sales of 10 million.

The wife of the seven stores is improper, trying an industry that she has never contacted, and she will not give up when she loses. This is the reason for Wei Ya’s success.

It was this phone call that later became the title of "Live One Sister".

lost one 10 million, but got dozens of 10 million.

Four months later, Wei Ya created a turnover of 100 million yuan. By 2018, Wei Ya's annual live broadcast transaction volume reached 2.7 billion yuan; in 2019, the sales volume reached 30 billion yuan.

Weiya’s average sleep time is only 5 hours a day, and live broadcasts for more than 6 hours a day. Because of frequent live broadcasts, her voice is hoarse. Remember that at the end of last year, Weiya’s picture of replaying oxygen in the office was forwarded like crazy. Everyone said: Behind the glamour, there are a few people who are not moving forward with weight.

After the success with you, I will be behind the scenes

Their success cannot be separated from their own efforts, opportunities, and those who support them.

appeared with the IP of Li Jiaqi, and Fu Peng.

In 16 years, when Li Jiaqi was still the cabinet brother, only "fupeng" had been interacting with him.

At the beginning of the month, the topic of being a partner behind the scenes, Li Jiaqi's assistant, became a hot search. Although the netizens who watched them walk all the way were reluctant, they also expressed the hope that both of them will get better and better.

Being able to be an assistant next to the top stream is definitely not something to ridicule about. When Li Jiaqi was still the cabinet brother, the assistant has become the store manager of Estee Lauder.

He has to go to the company every day to select products, negotiate with the brand, calculate the product price closely, remember the selling point, make a good classification, and give Li Jiaqi a reminder in the live broadcast if necessary.

For example, once selling pajamas, the XL code was sold out. Li Jiaqi subconsciously said, "There are so many fat girls watching our live broadcast." The assistant immediately reacted and pretended to be angry and said: "What? I like to wear large pajamas, not fat." This cleverly resolved the embarrassment.

It is always said that it is the existence of Li Jiaqi that has made the role of assistant. But I feel that without a small assistant, there would be no Li Jiaqi today.

Wei Ya made a crazy profit of 2 billion, and the man behind him is

Like Li Jiaqi, Wei Ya also has such a supporting role, standing behind her 17-year husband-Dong Haifeng. Every transformation of Wei Ya is inseparable from his support.

When Bei Piao first started, they were still in college. Dong Haifeng used the 6000 yuan earned by the dancers as the start-up capital to rent a 6-square-meter clothing shop next to the Beijing Zoo.

Three months later, this humble store made 100,000 yuan. This is the true portrayal of their career when they just started.

In 2008, 20-year-old Wei Ya signed a contract with Universal Music, and Dong Haifeng was her agent. She did not want to be restricted by the restrictions of the entertainment industry, and with the support of Dong Haifeng, she returned to Xi'an to do the clothing business.

With the efforts of two people, there are 7 offline physical stores mentioned above. Not only that, the two bought several houses as investment during the hottest years in real estate.

After transforming into an e-commerce business, they have been losing money for the first three years. The two often quarreled about this matter, but neither of them gave up.

Until now, Wei Ya has become the top streamer of live broadcasts, and Dong Haifeng is still the product checkpoint, docking with merchants, and finishing the work behind the scenes in an orderly manner.

TogetherIt can be considered a kind of unromantic romance after the storm. We all admire the protagonist's halo, but don't forget the supporting role's efforts.

There are also many anchors. They are not as famous as Li Jiaqi and Wei Ya, and not as good as assistants and Dong Haifeng, but they are also working hard for their future.

When I turned on Taobao live broadcast when I couldn't sleep in the middle of the night, I could see many girls wearing exquisite makeup and introducing products to the camera with vigour, and I couldn't see fatigue at all.

Every new audience who comes in the live room can be named.

"Welcome baby XXX, why don't you take a break at this late?"

I looked at the upper left corner, the number of viewers was only 2 digits, but it did not affect their enthusiasm.

Software such as Douyin and Xiaohongshu is getting more and more popular. Many ordinary people have seized the opportunity to catch up with this train, but the reality is cruel.

Today, there may be 20,000 fans supporting her, but two months later, she has been forgotten, and in the current words, it is muddled. Everyone can't even remember her appearance.

There are new faces every day to replace the old ones. There are always people who will be forgotten, such as Sister Feng and Brother Sharp. Who would think of them now?

When someone mentions Li Jiaqi and Wei Ya, they will sneer: Isn’t it just the seller, what do you miss?

Maybe a few years later, Li Jiaqi and Wei Ya will also be eliminated by this era, out of our sight, Chen Jiaqi and Wang Jiaqi appear to take their place.

may occasionally be missed by someone. On Double Eleven in a certain year, in the live broadcast of the two anchors, the exciting scene of grabbing goods was switched back and forth.

Everyone who shines in his own industry deserves to be respected.