Why is Jolin Tsai again! Unclear position and endorsement of bad brand: love is hard to open in the heart?

2021/10/0602:40:02 gossip 2110

It is the National Day, and the whole country is full of joy. Celebrate happy birthday of motherland. The stars in the entertainment circle are more active. From the mainland to Hong Kong, Macao and Taiwan, and then overseas, countless Chinese and overseas Chinese celebrate their motherland’s birthdays. But in such a time period, the artist Jolin Tsai from Taiwan, China, came out to make trouble again. This is not the first time it has been questioned because of its position. Why is it this time? I am an entertainment excavator, focusing on the entertainment field, let's take a look at Jolin Tsai's demon!

Why is Jolin Tsai again! Unclear position and endorsement of bad brand: love is hard to open in the heart? - DayDayNews

The endorsement of the Chinese brand, again!

The Xinjiang cotton incident in April, I believe everyone must still remember it. As far as the territorial integrity of the motherland is concerned, and love for China, we will unite as one and actively protect the motherland. It is precisely because the HM Group's inappropriate remarks on Xinjiang Cotton involved insulting China, a vigorous boycott was launched across the country.

Why is Jolin Tsai again! Unclear position and endorsement of bad brand: love is hard to open in the heart? - DayDayNews

In many shopping malls and online platforms, the sales of H&M-related products and stores are not as good as before. There are even sales staff in some stores directly saying to customers: Don’t buy it, this brand insults China. Under such rights protection, many big foreign brands have expressed their positions, but there are also some top foreign brands that are not afraid. I think the Chinese market is inseparable from them.

Why is Jolin Tsai again! Unclear position and endorsement of bad brand: love is hard to open in the heart? - DayDayNews

For example, the well-known Nike , Adi , Puma , etc., these brands more or less discriminate against Xinjiang cotton and involve disrespect towards China. Therefore, when they refused to admit their mistakes, they received resistance from Chinese consumers. The stars of the entertainment circle are naturally patriotic and good young people. Such as Di Ali Reba , Wang Yibo , Yang Mi, Bai Jingting and other stars who have cooperated with these brands,They also chose to stand on the side of the motherland and announced the termination of the contract when the discussions with the brand were unsuccessful in the first time.

Why is Jolin Tsai again! Unclear position and endorsement of bad brand: love is hard to open in the heart? - DayDayNews

However, these people do not include Jolin Tsai. Jolin Tsai once chose to replace the brand sponsor Puma with another brand in order to show his patriotism in an event. However, it has been confirmed that the brand sponsor of Jolin Tsai's event is not Puma, but the brand she endorses is Puma. From the beginning to the end, Jolin Tsai did not completely draw a line from Puma because of the Xinjiang Cotton incident, but instead resolutely chose to continue to endorse. And after the netizens discovered the truth, Jolin Tsai and his team did not make any explanatory remarks.

Why is Jolin Tsai again! Unclear position and endorsement of bad brand: love is hard to open in the heart? - DayDayNews

once again endorsed the insulting Chinese brand

some time ago Meng Wanzhou back home, everyone is very excited. Apart from the excitement, I don’t know if you still remember the great helper behind Meng Wanzhou who made Meng Wanzhou stay in another country for more than 1,000 days- HSBC . This bank used to have very good business in China, but as a bank, its reputation is fundamental.

Why is Jolin Tsai again! Unclear position and endorsement of bad brand: love is hard to open in the heart? - DayDayNews

In the Meng Wanzhou incident, HSBC once provided relevant departments with Meng Wanzhou’s account records at the time. In other words, in the process, they disclosed the customer's information to the official. This is a serious violation of the bank's credit guidelines. After the incident, China's HSBC lost many major customer resources, and its benefits in China were dismal.

Why is Jolin Tsai again! Unclear position and endorsement of bad brand: love is hard to open in the heart? - DayDayNews

In addition, due to the large spread and long duration of this incident, it has caused a very bad impact on the international community and has a serious impact on the bank’s international business. Even World Bank was very disappointed with the practice of and HSBC . In this regard, HSBC's overseas business suffered a serious setback.

Why is Jolin Tsai again! Unclear position and endorsement of bad brand: love is hard to open in the heart? - DayDayNews

can be seen from this,An insult to China will make the brand lose something. The Standard Chartered Bank endorsed by Jolin Tsai this time has two special regions in the advertising interface: Taiwan, China and Hong Kong, China. In the clock display area of ​​the advertising interface, in addition to Beijing time, the time in Taiwan and Hong Kong indicates that China is not indicated, and the screens that appear are different. Isn't this intentionally or unintentionally turning China's Taiwan and Hong Kong into separate regions? Severe skin itching.

Why is Jolin Tsai again! Unclear position and endorsement of bad brand: love is hard to open in the heart? - DayDayNews

National Day does not send blessings, only two dogs

On the National Day, hundreds of artists from all over the country celebrate the birthday of the motherland, including many star artists from Hong Kong, Macau and Taiwan. But Jolin Tsai, a star who makes a lot of money in mainland China. When confronted with questions about the position of netizens, the celebrity who did not speak, the celebrity who touched the red line many times, and the celebrity who couldn't even guarantee their credibility, did not give a blessing on the National Day. Just posted two dogs on the ins, expressing happiness.

Why is Jolin Tsai again! Unclear position and endorsement of bad brand: love is hard to open in the heart? - DayDayNews

It is hard to imagine, there is time to send a dog. Isn’t it possible for dogs to add pictures and words to express their love and blessings to the motherland on domestic social platforms? Could it be that love is hard to speak, and a lot of words can't be said?

As a famous singer in Taiwan, Jolin Tsai makes a lot of money in the mainland every year, including endorsements, events, commercial performances, and concerts that last year. Of course, now she still owes everyone a concert that hasn't been held, and because of this, she has lost several hundred thousand old fans. This time the endorsement brand has once again stood at the red line. I don't know that just hiding the speeches of the social platform can hide the truth. I still really don't care about the mainland market, or it is really a hidden evil!

Why is Jolin Tsai again! Unclear position and endorsement of bad brand: love is hard to open in the heart? - DayDayNews

Regarding the bottom line problem, no concession is allowed, no matter who it is, there is no exception. Do you think Jolin Tsai will come out to clarify this matter? Welcome to leave a message in the comment area to discuss.

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