The high-profile Microsoft Activision Blizzard acquisition case, the first pre-trial hearing of the transaction will be held on January 3. According to previous reports, in January last year Microsoft announced that it would acquire Activision Blizzard, with a total transaction v

Beijing time on January 2, 2023, according to a report by domestic financial media Sina Finance. In the high-profile Microsoft Activision Blizzard acquisition case, the first pre-trial hearing on the transaction will be held on January 3. According to previous reports, in January last year, Microsoft announced that it would acquire Activision Blizzard , with a total transaction value of nearly US$69 billion. Just after Microsoft announced the high-priced acquisition of director and Blizzard , it caused a lot of sensation in the gaming and financial circles. At that time, most of the topics revolved around "monopoly" and "anti-monopoly". This transaction has also attracted the attention of some regulatory agencies around the world, and these agencies have stated that they will question and investigate both parties.

If this deal can go through smoothly, Microsoft, which has always been tepid in the gaming field, will directly become the third highest revenue gaming company in the world, second only to Tencent and Sony . Activision Blizzard has many classic games, including World of Warcraft , Diablo, Overwatch, StarCraft, Hearthstone, Heroes of the Storm, etc. Once successfully acquired by Microsoft, there is no doubt that it will be a win-win situation for both Microsoft and Activision Blizzard. Microsoft wants Activision Blizzard's games and game IP, and Activision Blizzard wants Microsoft as a backer.

Activision Blizzard is composed of two companies: Activision and Blizzard. The two companies announced their merger in 2007. Activision Blizzard uses its current biggest bargaining chip, " Call of Duty ", as well as relatively large-scale player activity (such as the 390 million monthly active players disclosed in the third quarter report of 2021) to talk to Microsoft. Microsoft may be more interested in the IP rights of all Blizzard's other games. Because there are these hot potato IPs, many peripheral series can be derived. For example, Diablo Immortal, jointly developed by NetEase and Blizzard, is a good example of a successful adaptation of an IP. Moreover, Microsoft may be interested in Metaverse, Blizzard's game studios, Blizzard's game software, etc.

In any case, after the first pre-trial hearing of this transaction, at least some clear news will be released: Does this large-scale acquisition involve monopoly? What will be the outcome of this pretrial hearing and the final verdict announced by the judge? What kind of defense will the relevant personnel from Activision Blizzard and Microsoft give on the court? Interested players can pay attention to the follow-up of this matter. The above is the entire content of this article, thank you for reading.