According to the latest data released by the domestic two-dimensional mobile game observation platform, " Onmyoji "'s overall monthly turnover revenue reached 220 million in September, and "Onmyoji" also relied on this turnover result to directly return to the top three of the NetEase Game matrix.
You should know that before the 5th anniversary, the "Onmyoji" game was in a very high state of popularity and the enthusiasm of players, and the fifth anniversary of failure became a major turning point. Since the fifth anniversary, a large number of players were lost, which directly led to a sharp decline in the monthly turnover of "Onmyoji".
I thought that the overall profit of Onmyoji will remain in a sluggish state, and even the launch of the game's love for Japanese SP, the God of Yamata Orochi, failed to regain its decline. Little did they know that the 6th anniversary celebration improved the monthly turnover of Onmyoji. What kind of magic does the
6th anniversary have to make the monthly turnover of Onmyoji significantly improve?
The main reason is that the two Shikigami Susano and Kamikira have a strong overall driving effect on players' enthusiasm for games. From the perspective of popularity, Susanoko actually established a righteous, powerful and unruly heroic image in the minds of players since the moment the plot of Kamiya Yamata Osaka appeared. As a decent character opposite to Yamata Osaka , his repeated games with Kamiya Yamata Osaka have also attracted many loyal fans. After all, who doesn’t like such a god image with strong abilities and high looks, among players?
Shen Qihuang As Huang's SP form, on the one hand, in the Gaotianyuan plot, it aroused the curiosity and desire for exploration of players through "face scanning" again and again in the plot. On the other hand, SSR Huang itself is an old Shikigami. In the past six years of Huang's existence, a large number of loyal fans have accumulated. Shen Qihuang's appearance is undoubtedly because of the help of Huang's existing popularity, and he took advantage of the trend to bring players' attention and enthusiasm to a new level.
The image and positioning of Shikigami itself are the prerequisites for ensuring the stability of the flow of income, and the strength of Shikigami and the actual employment environment are the guarantees for the flow of income to increase instead of falling.
Judging from the actual combat performance of Susano and Kamikaze at this stage, these two Shikigami are almost all popular players at the T1 level. Susanoka not only has high-intensity explosive power, but also has the control of his "Thunder Tomb" and the restraint of popular Shikigamis related to the God-Subsiding Orochi and Cicada Ice and Snow Girl are all the reasons why Susanoka is popular.
Shen Qihuang has become a strategic card for the backhand team in the fighting environment with its high-intensity countermeasures. Since they cannot fight against the opponent in the fighting process, then counterattack through Shen Qihuang has become another breakthrough in the fighting skills. Therefore, since the launch of Shenqihuang, it has become a "human rights card" in the fighting skills mode.
Although the intensity of the food spirit and the food trotters launched on the fifth anniversary is not low, the familiarity of the two Shikigami players themselves is very poor, and the combination is not a friendly event, which leads to the failure of the fifth anniversary.
But the sixth anniversary was considered a success overall. Not only did he launch the new Shikigami that players prefer, but more importantly, the overall theme activities and welfare benefits were done quite well. Although the skin benefits were a little insufficient, the sixth anniversary celebration was a relatively successful event overall, so it is reasonable to have a monthly turnover of 220 million yuan.