sandbox games have entered the public's vision very early. After years of development, sandbox games have gradually been established, and their gameplay and content have gradually reached the maximum innovation. Take the domestic mini world as an example. From an unknown mini game seven years ago to a domestic leader today, the mini world can be said to be one of the inspirational role models in the industry. In addition to relying on the good domestic market, its success is more important. Mini World has always been innovative concepts and constantly launching new content, which has ushered in a big explosion in 2018 and 2019, ranking first in domestic sandbox games.
Mini World has made a lot of innovations in gameplay, and the game content is richer, which is very different from the basic sandbox game Minecraft . The recent four-year sandbox lawsuit in China has ended. The final judgment was that mini-play company did not infringe on the copyright of NetEase for the overall picture of "Minecraft" game. NetEase's claim that the overall infringement of mini-world games and the request for the game to be suspended was rejected in accordance with the law.
Recently, Mini World has proposed an innovative concept again, relying on years of experience in the field of sandbox games, it will advance towards pan-entertainment and create diversified content production. "Pan-entertainment" is a hot word in the industry that has been frequently mentioned in recent years. It means to build a new interactive entertainment ecosystem that integrates the diverse cultural production fields such as games, literature, animation, film and television, and short videos. This is not a slogan, Mini Creative Technology has long been implementing this new plan.
As early as 2019, Mini World launched its first animated short film "Flower Language Itinerary", as well as original IP production such as the comic "Dragon Roaring the World", the radio drama "Mini League Adventure", and all achieved good results, becoming the first game company in sandbox games to break the circle and gain market recognition. Of course, this is not just an initiative taken by Mini Creative Technology to broaden its business territory, but also to enable users to have higher creative freedom.
Yes, users of Mini World can not only create their own imagined ideal world in the game, but also in the near future, they are very likely to make animations, cultivate virtual idols, write novels, and continue to write dramas in the game. They can even integrate multiple to bring content production to the extreme. If this plan can be implemented steadily, Mini World may very likely become the first domestically-handed multi-content production platform.
