Money is now commonplace in games, and it has become increasingly difficult for players to play games for free. Game manufacturers always have various tricks to lure you to top up your money.

2024/04/3001:15:32 game 1180

Games are now commonplace, and it has become increasingly difficult for players to play games for free.

Game manufacturers always have various tricks to lure you to top up your money. Game manufacturers are not afraid that you will not recharge, they are afraid that you will not come to play.

Data shows that in 2021, the per capita user expenditure on mobile games in my country will be 344 yuan. There are 656 million mobile game users in China, and the total revenue of the mobile game industry reached 225.6 billion yuan.

It can be seen that game manufacturers harvest a large amount of cash from players every year.

Some game manufacturers have a large amount of cash and no way to invest, but they did not expect that they would eventually be harvested by the real estate industry.

Shanghai-based game company Mihayou recently took Minmetals International Trust to court because Minmetals International Trust's Dingxing series of products could not be redeemed when they expired.

Let’s take a look at MiHoYo first. This company was founded in 2011 by three graduate students from Shanghai Jiao Tong University .

At that time, Liu Wei, Cai Haoyu and Luo Yuhao received 100,000 yuan of starting capital from the Shanghai Science and Technology Entrepreneurship Center College Student Entrepreneurship Foundation's " Eagle Plan" and established MiHoYo.

Money is now commonplace in games, and it has become increasingly difficult for players to play games for free. Game manufacturers always have various tricks to lure you to top up your money. - DayDayNews

In 2012, they developed the first game in the "Honkai" series, "Honkai Academy".

"Honkai" became MiHoYo's classic IP. Then every two years, they developed "Honkai Academy 2" and "Honkai 3" respectively. The two games

were a huge success, gaining tens of millions of users. They earned 2 billion yuan in revenue in 2018, and paid 200 million yuan in taxes alone.

In 2017, MiHoYo submitted its listing application and planned to raise 1.222 billion yuan.

In the prospectus, MiHoYo made a very realistic risk warning, believing that the company has the risk of relying on a single IP to "collapse".

also has this problem, which causes it to fail.

Money is now commonplace in games, and it has become increasingly difficult for players to play games for free. Game manufacturers always have various tricks to lure you to top up your money. - DayDayNews

In order to change the pattern of over-reliance on a single IP, miHoYo organized a team of more than 500 people and spent huge sums of money to develop a new game " Genshin Impact ".

In September 2020, "Genshin Impact" was officially launched. Perhaps the management was so confident in the game that it withdrew its second listing application not long after.

Sure enough, "Genshin Impact" brought 8.5 billion yuan in revenue to MiHoYo that year, and MiHoYo's net profit in 2020 was as high as 5.768 billion yuan.

Since then, "Genshin Impact" has become MiHoYo's cash cow , bringing huge income to MiHoYo.

In 2021, MiHoYo’s net profit reached an astonishing 18.5 billion yuan.

At this time, listing and financing are completely unnecessary for MiHoYo.

If you don’t have money, you have the trouble of not having money. If you have money, you also have the trouble of having money.

MiHoYo is faced with the problem of too much money. There is too much cash on hand, so you have to find a way to invest it and do something.

As a result, MiHoYo established an investment department and invested in many animation production and game development teams, and even some game media.

It doesn’t cost much to invest in these projects. MiHoYo’s investment business has begun to cross-border. They have invested in aviation, energy, medicine, Yuanverse and social media. After

invested, MiHoYo still had a lot of cash, so some traditional short-term financial products entered their investment layout.

From March to June 2021, Minmetals International Trust issued 15 Dingxing series trust products in one go, with a total scale of 2.5 billion yuan.

Money is now commonplace in games, and it has become increasingly difficult for players to play games for free. Game manufacturers always have various tricks to lure you to top up your money. - DayDayNews

The underlying assets of Dingxing series trust products are the suppliers’ accounts receivable from Shimao Group’s project companies.

The specific operation is that the money raised by the trust is handed over to Shenzhen Wushunfang Factoring Company. Shenzhen Wushunfang bought this part of receivable from the supplier at a discount.

Assume that a project company of Shimao Group owes a supplier 200 million yuan. The supplier sold the 200 million yuan of receivables to Shenzhen Wushunfang for 150 million yuan.

Under normal circumstances, if the project company of Shimao Group pays 200 million yuan when due, Shenzhen Wushunfang will earn 50 million yuan, and it can return the principal of 150 million yuan to the trust company, plus the trust company's income.

The problem lies with the project company of Shimao Group, which cannot pay the money when it is due. The real estate industry has experienced thunderstorms in the past two years, and Shimao Group has not been spared.

Money is now commonplace in games, and it has become increasingly difficult for players to play games for free. Game manufacturers always have various tricks to lure you to top up your money. - DayDayNews

Then, this trust product cannot be paid on time, resulting in a breach of contract.

Minmetals 's Dingxing series of trust products, with an expected rate of return of 5.8% and a duration of one year, are sold through the Sales Department of China Merchants Bank Beijing Branch.

MiHoYo bought this trust product from Minmetals. The specific amount was not disclosed, but the amount will definitely not be small.

MiHoYo would never have imagined that as a game company that harvests players, it would be harvested by a real estate company without knowing it.

Of course, MiHoYo was not the only one to be harvested. Its peers Lilith Game were also criticized, and there were also many China Merchants Bank financial customers.

There is a very interesting harvesting chain here: miHoYo harvests players, Minmetals Trust harvests MiHoYo, and the project company of Shimao Group harvests Minmetals Trust.

Only the Sales Department of China Merchants Bank Beijing Branch can make a steady profit. The fund custody fee for this product is 0.03%, and the fund sales fee is 2.13%. This is a profit without any risk.

Banks are the king of finance, making sure profits without losing money.

In the past few years, I have written a lot of articles about financial events. I found that as long as you have money, there is always something that can cut you off.

From the earliest P2P for diaosi, to financial products for the middle class, and recently to the trust products that have become popular.

Even if you are very conservative and don't manage money at all and just go to the bank to make a deposit, there are still several rural banks in Henan waiting to harvest you.

These violent financial products and deposits have common characteristics. They are either frauds or real estate scandals.

In other words, the end of finance is either fraud or real estate.

Those who are harvested are all because they have money. People who have cash in their hands will feel itchy in their hearts and always want to do something. As soon as

takes action, it may be harvested.

P2P runs away, financial management is in trouble, trust is in trouble, real estate is stuck and unfinished, your investment road is full of these ups and downs and thorns.

If you don’t want to be harvested, don’t keep too much cash on hand.

Of course, as long as you are poor enough, no one can cut you!

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