In the memories of old Shanghai people, the 14-inch Venus brand color TV was the "top luxury" of the 1970s and 1980s.
With the changes in the era of industrial upgrading, the Venus TV Factory quietly withdrew from the historical stage, and the old Tianlin Road factory that carries the memories of countless people has long been "magnificently transformed" - Jinhe Business Management's first project cross-border creative park was once located on this old site.
Overstep Tianlinfang
This is the first project after Jinhe Business Management Chairman Yu Minjun led the team to Xuhui District to transform. It is also the largest single-sized cultural and creative park at that time, with an area of nearly 100,000 square meters. As a professional company dedicated to the repositioning, design and transformation of old urban properties, the company's team has successfully operated many projects, but when it comes to the "classic model" in mind, Yu Minjun still talks about her "first work".
Old factory buildings are part of the urban cultural memory. Compared to demolishing them, repositioning and creating new industrial value is of great significance to urban renewal and iteration. The old factory of the Venus TV Factory was located in Caohejing. It was a "remote location" at that time, and the basic supporting facilities around it were also relatively weak. In order to bring a new look to the old factory, Yu Minjun planned this place into three areas: commercial leisure, creative park and business office, creating a "garden-style office" atmosphere. The headquarters building of Jinhe Group is also here.
"In the past two years, with the help of Shanghai's stock renewal policy, we received support from the district, made up for the land price and carried out the second urban renewal, turning the original cultural and creative park into a complex of business offices and service apartments - Yuejie Jin Monk City. After two updates and renovations in more than ten years, it is relatively representative in the large-scale industrial stock renewal of Xuhui , and it is also a key project in Xuhui District." Recalling the development and upgrading process of the Off-Border Creative Park, Yu Minjun said that this is also inseparable from the strong support of Hongmei Street. "The streets bear the responsibility of investment promotion, and also include one-stop services such as taxation and landing discounts."
Overstep Jinshangcheng
From 2003 to the present, Jinhe Group has taken roots and sprouted in Xuhui, growing vigorously, and has always been closely linked to the development of Xuhui District. During the epidemic in Shanghai this year, Jinhe Business Management cooperated with technology companies to help its park enterprises work remotely, providing 300 free online electronic signatures and seals for each registered enterprise, and nearly 20 companies received help from resuming work and production.
Jinhe Cross-Border Hengshan Road No. 58Hengshan Road
Currently, Xuhui District is launching a new round of Guangqi Talent Plan, while Jinhe Asset Management is actively developing the mid-to-high-end long-term rental apartment brand "Base". Yu Minjun said that mid-to-high-end long-term rental apartments can make good supplements to the gradient consumption demand for talent introduction in Xuhui District. "I hope that I can make some efforts in the field of rental housing in the future."
Overstep Shaanxi Kangli
Review the growth and development of the company in the past 20 years, Yu Minjun said: "Jinhe Group and its listed company Jinhe Business Management have grown and grown in Xuhui since 2003. In terms of the development of the group or the listing of the company, they have received strong support from the Xuhui District Government and various departments. I am very grateful. "At present, Jinhe Group has more than 30 projects in Xuhui District and is cooperating with 9 streets in the district. "In the future, we are full of confidence in the development in Xuhui, and hope to overcome the impact of the epidemic as soon as possible and usher in a new development stage and development opportunity."
2022-11-28 14:19
Source: Shanghai Xuhui
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