On the afternoon of August 27th, the signing ceremony for the J1-3 project of "Joining Hands and Ning" on Huayang Street was held at the IBP Airport Conference Center.
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Changning District Committee Standing Committee Member, Deputy District Mayor Yang Yuanfei, District Commerce Committee, District State-owned Assets Supervision and Administration Commission, District Investment Promotion Office, Jiangsu Road Sub-district Leaders, Party and Government Leaders of New Changning Group, Major Leaders of Jiuhua Group, Li Ning Group Executive Director and Co-CEO Qian Wei, Li Ning Group and Viva China Executive Director Li Qilin, Viva China Executive Director Li Chunyang and other corporate executives attended and witnessed the signing ceremony.
New Changning Group Party Secretary and Chairman Ni Yao
Li Ning Group and Viva China Executive Director Li Qilin
New Changning Group Party Secretary and Chairman Ni Yao and Li Ning Group and Viva China Executive Director Li Qilin delivered speeches respectively. Secretary Ni said in his speech that he would cooperate with Li Ning Group and Viva China Holdings The two companies work together to look forward to the cultural jewel of Changning and the emergence of Shanghai’s new cultural heights. Li Ning Group and Viva China’s executive director Li Qilin said in their speeches that they are concerned about the J1-3 project in the 28th block of Huayang Street Full of confidence and expectation, in the future, we will bring a richer brand culture, more professional products and sports resources, a broader commercial space and a richer industrial form to Changning.
New Changning Group signed a contract with Li Ning Co., Ltd._ p1p
New Changning Group signed a contract with Extraordinary China Holdings Co., Ltd.
New Changning Group’s Deputy Secretary of the Party Committee and General Manager Zhuoyueqiang signed project documents with Li Ning Group and Extraordinary China Holding Co. The signing of the company signifies that the New Changning Group has taken a more solid step in implementing the "2+2" development strategy, promoting the high-quality development of the group, and making the main business of refined and excellent real estate. Through the future inter-enterprise cooperation "Cross-industry cooperation" forms strategic alliances in the fields of sports culture, fashion culture, and trend culture, and jointly cultivates a landmark project that integrates the first place of fashion art, the gathering place of cultural IP, and the source of art and culture.
Li Ning Group Executive Director and Co-CEO Qian Wei delivered a congratulatory message
At the signing ceremony, Li Ning Group Executive Director and Co-CEO Qian Wei delivered a congratulatory message, hoping to bring more diversified and precise Li-Ning style to Shanghai consumers The product experience, sports experience and shopping experience of Shanghai, show the beautiful figure of national brands in Shanghai, a metropolis of international sports and international fashion, and firmly believe that the follow-up cooperation "anything is possible."
Deputy District Mayor Yang Yuanfei delivered a speech
Changning District Committee Member and Deputy District Mayor Yang Yuanfei expressed warm congratulations to the contracted enterprises on behalf of the District Committee and the District Government, and put forward three hopes:
I hope this project can be opened to Hongqiao International The hub is a platform for gathering new kinetic energy, relying on the landing of Li Ning and Viva China Headquarters, based in Greater Shanghai, radiating the Yangtze River Delta, and reaching the world;
hopes that this project will become a platform for new opportunities for digital transformation and innovation in Shanghai. Li Ning Group and Viva China Holdings In the future, it will become a model of digital transformation and a representative of the digital headquarters, helping Changning to become a benchmark area for digital transformation and economic transformation in the city, a demonstration leading area for life transformation, and the best experience area for governance transformation;
hope that this project will be built " Brand China" and "Fashion China" are the new cultural landmark brands. We look forward to Li-Ning Group and Viva China Holdings in the future to play the role of "domestic brand" leaders and leading companies, and drive more domestic brands to develop and grow in Changning. Wish The cooperation between Changning and Li Ning will bear more fruits in the future.
project review
Huayang Street 28th Street J1-3 project covers an area of 16,515 square meters, with a total construction area of 114,096 square meters. It is planned to be completed in June 2022 and opened in October 2022. The key construction projects during the "Fourth Five-Year Plan" period are also striving to become a key project for Changning to fully improve the energy level and core competitiveness of the urban area and become a new highland for Shanghai's fashion and creative industry.
project is located in the Shanghai style culture and art district of the "Golden Triangle of Fashion" in Changning. It focuses on creating empowerment for fashion creativity, dance performance, and Shanghai culture elements.It borders Zhaohua Road in the north, Yan'an Road in the south, Kaixuan Road in the west, and Zhongdeqiao Road in the east. Surrounded by the No. 2, 3, and 4 rail transit lines, it forms radiation and linkage with the three historical districts of "Wuyi Road, , Yuyuan Road, , and Xinhua Road". Sitting on the two major urban green lungs of Tianshan Park and Haisu Greenbelt, it is a complex integrating office, commerce and culture.
Through the introduction of cultural elements, it comprehensively enhances humanistic feelings, life experience, and artistic integration. At the same time, it radiates to the block and connects the three major historical areas of Changning District, Shangsheng New Office and other areas of humanities, art and culture. Life is aggregated and regenerated and reshaped in coordination to form a diversified ecological circle, a new bright spot and new landmark of urban public cultural life.
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