In order to actively respond to the call of the country's "14th Five-Year Plan" to vigorously develop the elderly care industry and meet the growing elderly care needs of the people, on May 9, Ping An of China released the "Ping An Retirement" health care brand and its first high-end product The line "Yinian City", through the innovative development model of "finance + medical + health care", integrates the company's advantageous resources in the fields of finance, medical care and technology, lays out the health care industry, creates high-quality health care services, and implements " Warm finance" concept.
It is reported that customers of Ping An Retirement, through the combination of the right to live in the health care community and the insurance policy, can enjoy the products of the Ping An Retirement System, which are built in accordance with the "refinement standard" service system. , premium products, enjoyment of rights, first-class quality health care life experience guaranteed by the heart.
A few days ago, Ma Mingzhe, Chairman of Ping An Group, said at the annual shareholders' meeting that from a small family to the country, Ping An of China has the original intention of serving the country's real economy, safeguarding the society and people's livelihood, the love of corporate social responsibility, and the peace of mind of providing high-quality financial products. Customers create the comfort of simple and convenient services, and the warmth of finance and medical care, and create warm finance with the peace of five hearts. We combine insurance finance, medical ecology and other forces to deploy the health care industry, so that the elderly can be dignified, rely on themselves, and happiness depends on safety. Let Ping An's health care services benefit thousands of households, so that children can feel at ease, they can feel at ease, and everyone is happy.
Chen Xinying, Co-CEO of Ping An Group, said that the birth of the Ping An Rejuvenation and Rejuvenation brand stems from the genes of Ping An's continuous innovation and development, and it is also the result of Ping An's comprehensive consideration based on the external environment and internal resource advantages. For more than 30 years, Ping An's accumulation in the fields of finance, technology and medical ecology has been the "catalyst" for Ping An's long-term growth.Ping An of China hopes to make use of its own advantages to build "Ping An Rejuvenation" into a leader and industry standard setter in China's health care industry, drive the improvement of the overall level of China's health care industry, and become an "internationally leading high-quality health care life service provider" , so that Chinese seniors can enjoy a high-quality old-age retirement life and gain a sense of happiness, security and dignity.
Open a multi-system health care layout to create an industry-leading service system
The "Peace and Rejuvenation" health care brand will cut into the high-end comprehensive health care community, launch a high-end health care product series "Yinian City", and create a comprehensive medical and intelligent community It is a medical and nursing complex project integrating fine care, fine care and enjoying life. Relying on fine care, technology medical care and insurance and finance, the elderly and their families can be assured, at ease and comfortable. In the future, Ping An Zhenyinian will give priority to core location projects in first-tier cities and some core second-tier cities, build CCRC comprehensive health care communities in the city center, and build industry benchmark projects. At the
press conference, Hu Tingzhou, Chief Product Officer of Ping An Life, gave a comprehensive introduction to the "standard" service system that leads the industry's high-quality health care standard, including rare locations, high-quality services, high-quality products, high-quality products, and high-quality products. The "five-level" standard of enjoying rights and ensuring heart protection corresponds to "first-class location, first-class service, first-class equipment, first-class content, first-class guarantee", fully covering the living needs of the elderly and meeting the needs of customers for quality health care.
In terms of "refined areas", Ping An Zhenyinian will select the core areas of core cities, put people first, create a convenient, high-quality, warm living circle, and open up green referral channels for medical treatment, directly to tertiary general hospitals.
In terms of "Perfect Service", Ping An links the world's top medical care resources and provides professional medical solutions for the elderly. On the rehabilitation side, the project has introduced an international rehabilitation medical team led by Professor Li Jianan, an academician of the American Academy of Medical Sciences, to customize various types of rehabilitation characteristic treatments for customers.On the nursing side, Ping An will join hands with Beilesheng Zhiyi Kaier, an international outstanding senior care service provider, to jointly build a nursing service system and ingeniously create a full-cycle nursing service covering self-care, semi-self-care, professional care, and palliative care.
In terms of "Premium Products", Ping An Zhen Yinian will introduce more than 100 internationally leading technologically advanced and high-quality aging-friendly home designs and a variety of high-quality recreational facilities, combined with Ping An's technological capabilities, a smart living and living interactive platform and Leading intelligent emergency rescue equipment to create a safe, efficient and professional living environment. In terms of healthy environment and health care management, the WELL standard of the international healthy building standard and the CARF standard of the international rehabilitation care field are respectively used as the measuring scales to bring quantifiable and perceptible health care experience to the elderly.
In terms of "enjoyment of rights and interests", Ping An Zhenyinian will provide customers with high-end exclusive rights and interests in the fields of health, life and finance, matching the three major butler-style services. Financial Manager solves insurance, trust, securities, banking and other financial issues for customers, and meets customers' customized insurance protection and wealth management needs at different life stages. Life Butler provides customers with one-stop services, providing customers with quality life experience from the dimensions of travel courtesy, children's education, and life services. Health Butler provides customers with global high-quality medical resources, equipped with 7*24 hours of private doctors, high-end comprehensive physical examination, global authoritative expert diagnosis and treatment and other exclusive rights, and provides customers with comprehensive health services covering the entire life cycle.
In terms of "protection of the heart", Ping An's strong strength in the fields of finance, medical care and technology will provide customers with comprehensive and first-class service guarantees. At present, the huge offline health care service network with Ping An Health as the main body has covered 110,000 pharmacies, 49,000 clinics and over 2,000 medical examination centers, providing protection for customers' health.
Integrate internal and external resources to create a warm financial, high-quality health care
Ping An Life Insurance Party Secretary Yang Zheng said that as a "social stabilizer", the foundation of insurance is love and responsibility. It is the natural mission of insurance to let the elderly "have support for the elderly, depend on the elderly, enjoy the elderly, and feel safe in the elderly". In the face of aging, insurance will be an important supplement to the national social security system, not only a provider of pension support insurance products, but also an important investment force in health care infrastructure and an important provider of health care services.
Finance is the present tense of Ping An, and healthcare is the future tense of Ping An. Among them, the elderly care service is one of the core closed loops of Ping An's life-cycle medical and health services. It aims to create high-quality elderly care "products + services" centered on customer needs, so that "customers are at ease, the elderly are happy, and children are at ease". , to help the elderly in China have a happy retirement life.
Ping An of China stated that it is Ping An's original intention to provide customers with high-quality health care, warm insurance protection and medical and health services covering the entire life cycle. The launch of the "Ping An Zhenying Nian" health care brand is an important exploration of the company to create "warm finance", and also an important measure to build an innovative health care service system of "finance + medical + health care" and form a differentiated competitive advantage. In the future, the company will continue to leverage its advantages in the financial and medical fields and service ecosystem, improve customer health management, and contribute to the construction of a healthy China.
Source: Thoughtful