"We hope to find the second 'lifeline' in the overseas market."
Faced with the upcoming exhibition in the UAE in a week, Huang Xinying, sales manager of Zhongshan Jiangli Electric Co., Ltd. (hereinafter referred to as "Jianli Electric") was particularly excited.
This is the first time that Jiangli Electric has gone out to participate in an exhibition in more than three years since its establishment. Middle East market accounts for 1/3 of the company's business. The opportunity to have face-to-face communication with customers makes Huang Xinying look forward to this exhibition tour.
Jiangli Electric is one of the 45 Zhongshan companies that "go global" in the fourth quarter of this year. Since October 2022, 45 companies from Zhongshan have successively gone to Germany, Malaysia, , Singapore, the United Arab Emirates and other countries to explore the market in four batches. On the occasion of the first China-Arab Summit, from December 17 to 24, the fourth batch of Zhongshan will form 20 companies and will participate in the 2022 13th China (UAE) Trade Expo.
Source: Zhongshan Municipal Bureau of Commerce
"It's too quenching!" Some companies sighed like this.
sorting out Zhongshan’s “tactics” since this year can be found that scientific and precise prevention and control of the epidemic on the one hand and coordinated the promotion of high-quality economic and social development on the other hand is the unchanging work line throughout the city -
"Coordinate the relationship between epidemic prevention and control and economic development, and the development of the move must not be loose."
"We must continue to increase . efforts to attract investment, with a sense of urgency that time is endless and a fighting attitude of working day and night, we will focus on big investments and big businessmen around the world, and make every effort to grab projects and grasp projects."
Judging from the themes of the Standing Committee of the Zhongshan Municipal Party Committee, the epidemic prevention and control and safety and stability work conferences over the past year, the keywords such as "sense of urgency", "grabbing projects", and "never relax development" are high-frequency words emphasized by Zhongshan Municipal Party Committee Secretary Guo Wenhai at the meeting.
is also racing against time to fight against epidemic prevention and control. Zhongshan has accelerated. This year, Zhongshan was approved as a provincial reform and innovation experimental zone, taking over a historic stick in the history of reform and development;
This year, Zhongshan wrote service enterprises to the report of the Municipal Party Committee plenary session, and Zhongshan has the first entrepreneur day;
This year, Shenzhen-China cross-city service became a reality, and "building construction as soon as you acquire land" has become the new normal...
goes outward, expanding the market and grab orders; "grabbing time" inward, and constantly accelerating investment promotion, increase and increase production.
"Concentrate your energy, work hard, and focus on development, and get back the time delayed by the epidemic!" It is time for Zhongshan to do a big move again to promote high-quality economic development.
"With the government leading the way, we will go out boldly"
Qatar , a new desert city built to host the World Cup, and there is an artificial island called "Pearl Island" built on the sea. On the island, 4 star hotels, resorts, high-tech industrial parks, green logistics parks and lighting solutions for commercial projects and urban infrastructure come from a Zhongshan enterprise - Zhongshan Huayi Lighting Co., Ltd.
In the journey of Huayi Lighting to expand overseas markets, this year, it is also an important site for participating in the 4th Guangdong (Malaysia) Product Exhibition with the Zhongshan Enterprise Group. In the first three quarters of this year, imports and exports of Zhongshan City's foreign trade to countries along the "Belt and Road" and other member countries increased by 24.9% and 17% respectively, and Arab countries saw more and more "Made in Zhongshan". Soon after, the first China-Arab Summit was held, and the development of China-Arab relations ushered in a new milestone. Zhongshan exhibitors are involved in household appliances, lighting, hardware, smart locks, furniture and other industries. The exhibitors highlight that Zhongshan’s traditional advantageous export commodities are deeply in line with the market demand of the target country.
Source: Zhongshan Municipal Bureau of Commerce
"If it weren't for the epidemic, I should have gone out for a walk every year." Huang Xinying said that in the three years since the outbreak of the epidemic, companies have never been able to communicate face to face with overseas customers. "I really hope to break through the current foreign trade situation." Huang Xinying said.
However, the cost of air tickets, visa difficulty and time cost of entry isolation have discouraged this company that has not been established for a long time. At the end of October 2022, by chance, Huang Xinying saw the intention form for outbound exhibitions organized by the Zhongshan Municipal Bureau of Commerce to fill out. If she got a treasure, she immediately filled out her intention.
Image source: Zhongshan Municipal Bureau of Commerce
"The government organized a group to not only subsidize air tickets, but also helped us coordinate issues such as visas and entry quarantine, so that we can go out with confidence and boldness." Huang Xinying said.
In order to better support and serve exhibitors to "go global" to stabilize orders and expand markets, the Zhongshan Municipal Bureau of Commerce, together with the Municipal Party Committee's Foreign Affairs Office, Municipal Health and Health and other departments, organized pre-visit companies to mobilize exhibitors in the UAE to provide exhibitors with many services such as epidemic prevention and control, closed-loop transfer, centralized isolation, food and housing arrangements, air ticket subsidies, etc.
Since October, Zhongshan has overcome various difficulties such as epidemic prevention and control, and has made every effort to solve its worries and dispel concerns for Zhongshan enterprises to participate in exhibitions abroad. solves the worries of participating enterprises for "inorganic round trip" through charter flights; coordinates all parties to speed up visa application and approval procedures, opens up green entry and exit channels, and solves the concerns of "difficulty in entry" of enterprises; introduces charter flight ticket subsidies for participating enterprises, and provides 50%-100% subsidies for the actual air ticket fees paid by enterprises participating in charter flights, solving the concerns of "high cost of going abroad".
"This exhibition is organized by the official, and there are certain subsidies for air tickets and exhibition expenses, which reduces the burden on enterprises in terms of the impact of the epidemic and cost expenditure." Chen Xijin, general manager of Zhongshan Xi'anju Intelligent Technology Co., Ltd., said.
Zhongshan Manufacturing, and then return to the world stage
In the early morning of November 5, Tu Qiaoling, Secretary-General of Zhongshan Semiconductor Lighting Industry Association, ended her trip to Malaysia, but the harvest and subsequent impact of this industry have just begun.
This is the first time Tu Qiaoling has been abroad for exhibition in the past three years. The 11 Zhongshan lighting companies that led her to participate in the 2022 4th Guangdong (Malaysia) Product Exhibition also felt "long time no see".
Zhongshan Shizhou Lighting Electric Co., Ltd. became one of the lighting suppliers of Genting Tiancheng Amusement Park, the largest indoor amusement park in Malaysia in 2018. After the project was completed, it was not allowed to visit the lighting installation effect due to the epidemic. This time, Shizhou Lighting finally met with "old customers" again to negotiate future cooperation, and also gained "new friends" - more than 30 new customers left contact information.
At this exhibition with the theme of "Guangdong Manufacturing Returns to Malaysia", Zhongshan Manufacturing made its debut again. During the exhibition, Tu Qiaoling was invited to participate in the "Second Belt and Road Chinese Chamber of Commerce Presidents Summit" and signed the "Memorandum of Cooperation for the Belt and Road Chinese Chamber of Commerce" with the Malaysian LED Industry Association and the Malaysian Foshan General Chamber of Commerce.
"On-site exhibition is very important for the company." The head of a Zhongshan electronic scale manufacturing company focusing on foreign trade sighed. Since October this year, in order to actively encourage Zhongshan enterprises to go overseas to stabilize orders and expand the international market, Zhongshan has combined its industrial advantages to widely mobilize enterprises to register for a series of charter flights organized by the Provincial Department of Commerce to participate in the series of overseas exhibition activities.
Visiting companies have negotiated face-to-face with customers on the spot. The exhibits are visible and tangible, which is crucial for Zhongshan companies that are striving to find development opportunities.
Source: Zhongshan Municipal Bureau of Commerce
Since October, 45 enterprises and 85 people from Zhongshan have gone to Germany, Malaysia, Singapore and the United Arab Emirates to participate in the exhibition in four batches. From Europe, the United States, Southeast Asia to the Middle East, the international market is active in the footprint of Zhongshan enterprises.
From October 2 to 6, 13 people from the first batch of 7 companies participated in the 2022 Frankfurt International Lighting and Building Technology and Equipment Exhibition, and the companies of " China Lighting Capital " came to Frankfurt again.
From November 2 to 4, 24 people from the second batch of 14 enterprises participated in the 2022 Fourth Guangdong (Malaysia) Product Exhibition, and the number of chartered flights in Zhongshan City ranked first in the province.
From November 16 to 18, 8 people from the third batch of 4 companies participated in the Asia-Pacific (Singapore) Beauty Exhibition. The exhibitors were cosmetics manufacturing, plastic packaging, and foreign trade import and export enterprises. "We hope to enter the market through this exhibition." Cai Yanqing, deputy director of foreign trade sales of Zhongshan Shangyang Technology Co., Ltd., said that this time, he gained a lot of rewards in participating in the exhibition. Not only were the exhibition samples sold out, but many potential orders were also negotiated.
This is just the beginning. With the further optimization and adjustment of epidemic prevention and control measures, Zhongshan foreign trade enterprises have seized the major opportunities for new orders next year. The Zhongshan Municipal Bureau of Commerce is stepping up the formulation of overseas exhibition plans for next year based on Zhongshan's targeted market, export commodity advantages, industrial advantages, etc.
Go out, the next stop is spring
Guangdong Provincial Party Committee The Second Plenary Session of the 13th Provincial Party Committee proposed that we should highlight the manufacturing industry; we should optimize the layout of opening up to the outside world and launch a combination of "five external linkages" punches for foreign trade, foreign investment, outsourcing, foreign economics and foreign intelligence.
This clarifies the direction for promoting high-quality development and opening up the market.
See big in small and big. Zhongshan's pace of promoting enterprises to "go global" is behind the rapid pace of economic work in the city:
On January 4, on the first working day of the new year in 2022, Zhongshan held a high-standard work mobilization meeting to sound the clarion call for the upgrading and transformation of inefficient industrial parks in villages and towns, which is to increase capital and expand production for local enterprises and make room for high-quality development for investment promotion;
In February, Guo Wenhai visited Shaxi , Torch Development Zone , Nantou and other towns and streets, and repeatedly emphasized the need to adhere to the "two-hand grasp" of epidemic prevention and development, and strive to achieve a "good start" of the economy. On February 8th, with a commitment to the company, Guo Wenhai went to Guangdong Aoma Refrigerator Co., Ltd. to send congratulations, rewarding Aoma 's operating income exceeded 10 billion last year, and once again sent a signal to the whole city: transforms pressure into explosive power, stick to manufacturing, insists on innovation, and continues to surpass itself, and seizes the opportunity of a new round of great development to become bigger and stronger.
3htmlIn March, the city organized a work meeting once again clarified Zhongshan's employment orientation, and emphasized that "we must learn from practice", cultivate abilities on the front line of the battlefield such as water control, "industrial reform", and investment promotion, and develop strong skills.
4 In April, nine departments including the Organization Department of the Zhongshan Municipal Party Committee, the Propaganda Department of the Municipal Party Committee, the Municipal Education and Sports Bureau, the Municipal Science and Technology Bureau, the Municipal Industry and Information Technology Bureau, the Municipal Human Resources and Social Security Bureau, the Municipal Housing and Urban-Rural Development Bureau, the Municipal Agriculture and Rural Affairs Bureau, and the Municipal Health and Family Planning Bureau jointly issued the "Twenty-Three Articles on High-Quality Development of Talents in the New Era of Zhongshan City", announcing to the outside world that the "Zhongshan Talent Plan" was fully launched, further increasing support for corporate talents, and focusing on the introduction, cultivation and service of enterprise management talents, scientific research talents and skilled talents.
0 At the end of May, Guo Wenhai presided over four consecutive on-site office meetings to stabilize growth and promote development. In response to the problems encountered by towns and streets and enterprises in capital increase and production expansion, land use scale, inefficient industrial park renovation, accelerated approval, road construction, etc., they were put on the stage one by one, and the departments responded promptly to find countermeasures, which is solving the most urgent development problems in Zhongshan at present.
June, on the day of the e-commerce festival, JD arrived in Zhongshan - the Zhongshan Municipal Government and JD Group signed a strategic cooperation agreement . The two parties will carry out cooperation around nine major areas to achieve the integrated development of Zhongshan's industrial upgrading and JD's high-quality resources. In the same month, the Guangdong High-tech Industry Chamber of Commerce and its delegation visited Zhongshan to seek cooperation opportunities.
7, The Guangdong Provincial Party Committee’s Deepening Reform Commission officially released to the public: Guangdong Province deployed Zhongshan City to build the “Guangdong Province Pearl River Estuary East-Strait Integration and Interactive Development Reform and Innovation Experimental Zone”, and Zhongshan ushered in a new historical mission and development opportunities. Subsequently, focusing on the business environment, industry, transportation infrastructure, scientific and technological innovation, social governance, urban planning and other fields, Zhongshan comprehensively solved the problem and promoted the integration and interactive development of the east and west sides of the Pearl River Estuary.
deep middle channel . Source: Southern Paike
8 In August, Zhongshan established an investment promotion bureau, opened up a new front for attracting investment, and gradually built a "one game" investment promotion system for the whole city.
9 In September, the enlarged meeting of the Standing Committee of the Zhongshan Municipal Party Committee reviewed the "Rules on Access and Review of Zhongshan City's Intentional Land Supply Increase and Production Expansion Projects (Trial)" and the "Rules on Access to Newly Introduced Industrial Projects in Zhongshan City". emphasized that the right to delegate the approval authority for capital increase and production expansion projects should be delegated to towns and streets, and the "wolf-pack effect" should be played in the main battlefield of the economy.
10, Guo Wenhai presided over a work meeting for the Party Committee and departments to study, publicize and implement the spirit of the 20th National Congress of the Party and emphasized that the Party Committee and departments should take the lead in studying, publicizing and implementing the spirit of the 20th National Congress of the Party, and transform the learning results into a powerful driving force for promoting the construction of a modern Zhongshan and accelerating high-quality development.
11, Guo Wenhai met with academician of the Chinese Academy of Engineering, professor of of the School of Environment, Tsinghua University, and dean of the Institute of Carbon Neutrality He Kebin and his team in video form. The two sides held discussions and exchanges on planning and promoting Zhongshan’s “dual carbon” economic development work on “implementing the spirit of the 20th National Congress of the Communist Party of China and building a modernization of harmonious coexistence between man and nature”.
In December, the Standing Committee of the Zhongshan Municipal Party Committee emphasized that should continue to increase efforts to attract investment, and with a sense of urgency and a fighting attitude of day and night, we should recruit big and good businesses from all over the world, and make every effort to seize projects and grasp projects; should efficiently serve local enterprises to increase capital and expand production, and accelerate approval and promote project implementation with extraordinary measures.
Source: South + Data Map
Over the past year, the acceleration of the implementation of a series of projects, the improvement of batches of policy toolboxes, and the refresh of approval speed have irrigated the new ecology of Zhongshan's industrial redevelopment: According to statistics from the Zhongshan Municipal Bureau of Industry and Information Technology, there are a total of 250 capital increase and expansion projects included in the construction plan in 2022, with a total planned investment of 48.15 billion yuan, an increase of 50.6% compared with the same period last year; from January to October this year, the city's industrial investment increased by 518.6% year-on-year, and the implementation of the project has driven the "quantity" and "speed" of industrial investment.
The market is ever-changing, and you can only continue to improve yourself. Looking back from the main line of serving enterprises, Zhongshan set the tone of the "starting battle" as early as the spring of 2022:
has 16 policies to promote high-quality development with the greatest efforts, a 62 billion yuan investment "starts", multiple batches of inefficient industrial park upgrades and transformations have been concentratedly started, entrepreneurs have the confidence to increase capital and expand production, and the city is full of enthusiasm.
Overcoming the cold winter, the fourth batch of Zhongshan group companies this year will go to the next stop for overseas market development and embrace the spring of the revival of everything.
[Planning] Gong Jing
[Record] Southern Daily reporter Luo Lijuan Liao Han
[Author] Luo Lijuan; Liao Han
Xingzhongdao
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