In the design of graphic advertising, visual impact, as a psychological experience, will bring the audience a curious, fresh and unique feeling, and induce the audience to make the next understanding and purchase behavior of the advertising products.
In this era of vision and experience first, window design and creative display are crucial. Window display is a form of publicity designed to achieve marketing goals, timely convey product information or introduce product characteristics, and attract consumers to purchase! It creates visual effects and gives vitality and vitality to products through exhibit decorations, background processing, color application, lighting and other means.
For example, If you have an advertisement with extremely creative design, then I think many people will not feel annoyed, and they will take a few more glances. Don’t believe it? Look at the creative advertising design that is very visually impactful shared by the editor today. I hope it can bring you creative inspiration!
Today Jiahui Media will take you to see the beautiful "window" decorations in foreign shopping malls!
01
Barneys New York
Theme: Haas For the Holidays
Barneys New York The window is full of childlike fun, with various animals and their life scenes as content, showing the theme of how far, personality, and inclusive it looks like seeing the big one from the small and playing the "political correctness" card.
Barneys New York Creative Director Matthew Mazzucca explained: "Colorful and interesting designs can attract the attention of children. They are the protagonists of the festival. At the same time, this window also makes sense for adults because the theme they express is about adults."
02
Tiffany &Co.
Theme: Tiffany's Blue Treasure Box
Tiffany's window is themed with its iconic blue box. Designed by Gene Moore, the details such as wooden dolls and ice sculptures on display are curious and surprising.
03
Cartier
Cartier
Cartier and Tiffany have flagship stores on Fifth Avenue decorate the store of their entire building into the largest "showcase". From a distance, you can see that the New Year is coming and it is time to take out your wallet to buy gifts.
Cartier decorates the entire building's store into the largest "showcase". The theme of this showcase is to tell different stories from New York.
04
Henri Bendelhtml
Theme: "Fearless Creators"
From Henri Bendel's Creative Director Pina Ferlisi said: "This holiday, we will celebrate the fearless creators in various forms. The flagship store adopts the decoration concept of 'not just many' and reflects this theme with more creativity."
05
Gucci
Theme: "Gift Giving"
This window design is displayed in Gucci's Milan store, and is also on display at the Fifth Avenue store in New York.
06
Hermès
Theme: "Object Sense"
Hermès has always taken art as the window theme. This time, it cooperated with French artist Le Gentil Garçon, and was inspired by old black and white movies.
A good window display can allow consumers to feel the gift of beauty and visual enjoyment, especially in the Internet era, it is a good publicity channel.