"No matter how poor you are, you must wear jewelry." You know nothing about the purchasing power of Indian jewelry!

2020/11/2018:00:05 fashion 1084

"wonderful", "open hanging", "magic"... these words are all used to describe India in the world of Chinese Internet. When you understand the Indians' obsession with jewelry, you will have more knowledge of this magical country.

Image source: baidu.com

Indians "no matter how poor they are, they must wear jewelry", women buy a set if they want, and arrange it from head to toe.

Image source: baidu.com

And men are "no jewelry, no men", whether it is a tuk-tuk driver on the side of the road or a big vegetable seller in an open-air vegetable market can wear a big gold ring.

Picture source: baidu.com

At this moment, you will find how meaningful jewelry is in India. It crosses India's serious social problems such as gender inequality and wealth gap. Regardless of men and women, regardless of high or low, everyone is equal before jewelry.

Indians’ love for jewelry is inherited from the ancestors. During the Wamor Empire, the emperor who built the Taj Mahal studied jewelry design. He collected various gems and set them in the marble walls of the Taj Mahal. The seat-the Peacock Throne is also inlaid with precious stones in gold. Regarding moat, this is probably the top of the dragon chair world!

Image source: baidu.com

is the earliest country producing diamonds in the world. Before diamonds were discovered in Brazil in 1725, India was the only source of diamonds. The word carat was invented in India. Not only diamonds, but also the sapphire of Kashmir, the pearls of Mannar Bay... such a vast area, it is no wonder that Europeans in the great voyage period were yearning to go to India to engage in overseas purchasing. Image source of

: baidu.com

, a place rich in gem resources, was known as the "jewel in the crown of the empire" during the colonial period, and many gems were prostituted by the British Empire. The ancestor of the Indian diamond mine, the Golconda diamond mine, reached its peak in the seventeenth century, and became synonymous with the world's top jewelry at that time. Many of the diamonds reserved by the European royal family are produced here, including the most expensive diamond in the world-the mountain of light diamonds inlaid on the crown of the Queen of England. Until now, India is still thinking about how to get the Mountain of Light Diamonds back. Image source:

: baidu.com

But those above are all glorious in the past. Long-term uncontrolled mining has almost hollowed out the Indian diamond mine. Today, more than half of the world's diamonds are processed by its cheap labor. In the first half of the year, they were busy fighting the epidemic and shutting down the city. Nearly 200,000 diamond processing workers went out of business and returned from the Indian city of Surat, resulting in a reduction in South Africa's mining business, Belgian miners canceling diamond auctions, and the closure of global diamond retail stores.

Under cultural differences, people use different ways to brush their presence. Some emperors chose to stamp their seals on famous books and paintings, while others chose to engrave their names or poems on gems.

Cultural differences

Image source: baidu.com

This unique Indian style gemstone carving method inspired the European jewelers who came to India to gather wool during the colonial period. Cartier's classic and unique fruit kit style comes from Indian decorative arts and gem carving craftsmanship.

Cartier's first Tutti Frutti (fruit kit style) necklace

in 1936. Image source: baidu.com

Cartier Tutti Frutti clip pin circa 1925

zthez2 inspired by India 0 Cartier 2zzz source: baidu.comzthe2 Maharajah necklace)

Picture source: baidu.com

is not the only European jewelry brand closely related to India, Cartier. Chaumet, Van Cleef & Arpels, etc. have all turned to the lucrative Indian market and integrated Indian colors, patterns and forms in jewelry. For example, typical Indian motifs such as boteh, jewelry in the form of long tassels and pearl strings, colorful carved gems, animal head bracelets, etc. The European jewelry industry has also set off IndiaDomain trend.

The Indian style engraved ruby ​​main stone

on the Van Cleef & Arpels Priya long necklace. Image source: baidu.com

The jewels of the wamer dynasty once were extremely luxurious, and the Indian style of the colonial period was integrated into Western jewelry design. Nowadays, in India, regardless of gender, rich or poor, jewelry is part of everyone's life.

The pictures in this article are all from the Internet (sources have been marked)

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Editor: Zhang Jiaqi Audit: Cai Zhiquan

China University of Geosciences (Wuhan) Jewelry College

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