Qingdao News Network, August 28 (Reporter Li Litao) On August 27, the Oriental Fashion Season·2022 Qingdao Fashion Week-Fashion Asia Trend Art Festival opened grandly at the Haitian Center. As one of the major events of 2022 Qingdao Fashion Week , the two-day Fashion Asia Trend Art Festival will bring Asia's top brands cloud SHOW, head self-media matrix live broadcast with goods, "infinite cycle & sustainable fashion", fashion Many activities such as charity dinners and auctions have brought new visual, auditory and Asian trend culture experiences to Qingdao .
high specification! Carrying the new highland of fashion and art consumption in Asia
As the top domestic art festival brand, this event has attracted the attention and participation of many well-known brands at home and abroad, including Xingtu (Shandong) MCN Agency, Doctor Medical Beauty, Kingking Group, SWEET, Xingtu GO cross-border shopping, Green Island Photography Studio, Beyond the Sky, DK Cake, YoloBeauty, Coco Star, Xiguoyan, SUPERGA, Zhepincha Oceansize desserts, Mai Xi, AK wine... have all joined in the activities of the art festival, adding a lot of color to the art festival.
As one of the important sections of "Qingdao Fashion Week", this "Fashion Asia Trend Art Festival" focuses on six core areas: transnational FMCG, avant-garde art, Haitian Festival, cloud show, environmental protection initiative, and charity auction. By organically connecting and deeply integrating Qingdao's important fashion landmarks, Asia's characteristic service industries and new business models, we can fully stimulate the domestic demand market potential, promote the commercial value transformation of original fashion, and drive the development of regional economies and urban agglomerations.
is launched nationwide! The online ordering system for luxury goods and designer brands is open
As one of the participants of this art festival, Star GO Cross-border Shopping is one of the first batch of REPC pilot cross-border platforms in Qingdao. It is connected with the Free Trade Zone and is also established with Qingdao Metro APP official cooperation. It collects and selects global luxury goods, domestic and foreign designer brands, big-name cosmetics, nutritional products, etc., and new retail brands with global express delivery, authenticity guarantee, tariff reduction, cross-border offline experience on outlying islands, and online sales. For this Fashion Asia Fashion Art Festival, online live broadcast mini program orders can be made through Star GO cross-border shopping. During the
event, the new young forces in the Asian design industry will also create transnational fashion shock waves in the form of non-stop catwalks, activating a new presentation of Asian culture and a top-level international consumption experience that links Qingdao and radiates to surrounding areas. This is the first live online ordering model in the country, inviting buyers from all over the country to pay attention to Qingdao Fashion Week, and conduct nationwide investment promotion for more than a thousand products, luxury goods, well-known domestic and foreign designer brands, and cross-border health and beauty products. In accordance with the "One Belt and One Road" initiative, develop REPC and accelerate import and export multilateral trade, bringing new momentum to Asian economic cooperation.
Walking in the cloud! The world's top clothing brands gather as the venue for this art festival. Qingdao Cloud Shanghai, located on the 381st floor of the Shanghai Haitian Center, has also attracted much attention. This art festival will invite many top designers and clothing brands to perform shows in the "City in the Sky". Many well-known brands such as
Na Qipao, Qianxi Qipao, Welldone, Ann andelman + and other well-known brands have decided to participate in this immersive "cloud SHOW". In addition, Qingdao’s top ten emerging designer brands will soon shine in the cloud. According to industry insiders, these brands are private servers of celebrities. Through the promotion of fashion opinion leaders and the exposure on major platforms, they are deeply loved by buyers.
At the same time, this art festival also invited many top Internet celebrities with "tens of millions" fans to live broadcast and bring goods, bringing top traffic support to the art festival. We will implement national commercial implementation of cutting-edge designer brands, carry out star implantation, KOL publicity and distribution across the entire network + TOP Douyin anchors, settle in the fashion cross-border buyer store YUESHANGRI, and settle in the online ordering platform Star GO for cross-border shopping nationwide Incubate cutting-edge brands in the sexual field and accelerate industrial development.
Huiping Interaction with a sense of technology! Let fashion and public welfare be combined
During the art festival, Huawei set up a technological smart screen interaction on site, and provided designers, artists and guests with a full-scenario new product experience of Huawei HarmonyOS 3.During the event, a number of charity donation auctions will be set up to combine fashion with public welfare and contribute a loving force to the society.
In addition, this art festival uniquely launches the "Infinite Cycle & Sustainable Fashion" initiative, calling on industries and brands to actively look for environmentally friendly materials, use degradable processes, and organic materials to promote sustainable development; at the same time, it calls on consumers to be rational. Purchase clothes that suit your needs locally and promote the recycling and reuse of old clothes, cultivate sustainable fashion values, and maintain a sustainable fashion path.
