Li Jiaqi now has more popular searches than many popular stars. He is now a symbol and a magical existence. But behind the glamour, Li Jiaqi kept giving, overspending his health, and didn't even have any personal time. Recently, Li Jiaqi broke a photo of instant noodles at 3:9 in the morning. And accompanied by the text: "Get off work, end work, good night." In the comment area, netizens exploded, not only admiring Li Jiaqi's hard work, but also realizing the true meaning of life: "You are a person worth more than 100 million yuan." "24 It's the busiest time between 8 o'clock and 8 o'clock. It's actually very hard to look bright." Indeed, Li Jiaqi's worth is not what it used to be. But who knows that he works day and night, 365 days a year, he broadcasts the bitterness behind 389 live broadcasts.
On April 22, Li Jiaqi did not use filters and beauty effects in the live broadcast. His exhaustion was written on his face, and he was more haggard than before in the live broadcast. A lot. This time, no surprises aroused heated discussion. Some time ago, Li Jiaqi went on a hot search because of smoking, which also caused heated discussions. Some people think that Li Jiaqi smokes nothing, it is stressful, and smoking can relieve stress, which is understandable. But there are also a few people who think that Li Jiaqi, as a public figure, should pay attention to his image. In the first half of this year, Li Jiaqi stopped broadcasting for several days because of physical discomfort. As an internet celebrity, stopping live broadcast for one day means a lot of losses, and it may also lose some fans. But the excessive physical overdraft still made him tired. This makes many fans who care about him very worried. As early as the Double Eleven in 2017, Li Jiaqi was so tired that he collapsed for the first time. He was crying in the office alone. For the next two years, except for physical illness, he had to broadcast live almost every day. In his dictionary, the word "rest day" did not exist.
He has no time to socialize, no time to fall in love, and even runs to the bathroom. He didn't dare to stop, he said: "If you don't live broadcast today, maybe your fans will be attracted by that other live broadcast, and she may not come to see you the next day." Critic Liang Hongda once said : "A rich person who succeeds on his own is often more uncomfortable than the poor, otherwise he will not be able to start from scratch on his own. After he becomes rich, he is still more diligent than you, or can tolerate loneliness than you, or has ideals than you. It’s hardship." Didn’t that sentence have been verified? -The rich are richer and the poor are poorer. Rich people who succeed on their own are well aware of the hardship they have experienced behind this, and can better understand that hardship leads to happiness.
"If you don't experience wind and rain, you can see a rainbow. No one can just casually succeed." When you mention the Internet buzzword "OMG", everyone immediately I will think of Li Jiaqi, the "Lipstick Brother". Recently, Li Jiaqi has been on the hot search again. This time it is rumored that he spent 130 million yuan to buy a luxury house in Shanghai and become a neighbor of stars such as Hu Ge and Tang Yan. After the news came out, it was immediately listed on the hot search list. Many netizens questioned that a live internet celebrity can spend 130 million to buy a house. Why? In 2 months, it gained 14 million fans, sold 10,000 bottles of facial cleanser in 10 seconds, sold 15,000 lipsticks in 15 minutes, sold 3.53 million live broadcasts in half an hour, and had a 6-digit revenue. Li Jiaqi said that he devoted all his time to work. He broadcasted 389 live broadcasts 365 days a year. He had no weekends for three consecutive years. If he was sick, he still insisted on staying with him. Even when he went abroad to play with his mother, he would broadcast live in the hotel.
On him, there is also a Guinness World Record: the person who wears the most lipstick in 30 seconds in the world. Once on a live broadcast, he tried lipstick 380 times and his mouth became numb. Every year, there are countless young people who want to be online celebrities and live broadcasts, but only a few people can stand at the top of the pyramid. Why? Before the live broadcast, Li Jiaqi was a makeup artist of L'Oréal. Because of his outstanding business ability, he was selected to participate in the "BA Internet Redization" project and started his live broadcast career. With a solid knowledge of beauty makeup and flexible sales experience, Li Jiaqi demonstrated superb ability to bring goods and quickly became the first person to bring goods live. Every time the live broadcast ends, Li Jiaqi and the team will replay together, often until two or three in the early morning.Just take a break. More than 5,000 lipsticks are placed on the wall in the house, and the color and characteristics of each one are familiar. Professional knowledge, excellent sales skills, continuous improvement and continuous improvement, it is precisely because of such strong inner strength that Li Jiaqi can gain the trust of fans, impress fans to place orders, and create a miracle of sales of 3.53 million in half an hour.
Test 380 lipsticks in one breath; 365 days a year, there are 389 live shows; within 4 hours, the introduction is introduced at a rate of over 300 words per minute 48 products, the sales exceeded the total sales of the store in a year... and these results are I have not seen in any other Internet celebrities, so his live broadcast room, every time the number of viewers is at least Tens of thousands of people, the number of people in the live broadcast room on Double 11 reached a terrifying number of 3000万! These dazzling achievements are not Li Jiaqi's innate ability. Just like a sentence: "There is no uninvited luck, only prepared efforts." Li Jiaqi actually has a sorrow that ordinary people cannot understand: a beauty blogger, facing tens of thousands of peers on the same platform to compete for traffic, in addition to his own foundation (professionalism) is not bad, but also different For ordinary people’s memory and resilience. Can you imagine a person constantly removing and applying makeup?
Over time, his skin has become very bad, but facing the camera, he can still maintain the best condition to live broadcast, plant a certain type of you Favorite lipstick. Li Jiaqi, worth seven figures, in fact, every step he walks is not as glamorous as we look. Net celebrities are also transformed from ordinary people, so everyone has the opportunity to become an online celebrity! Anyone who has watched Li Jiaqi's live broadcast knows that he will leave the live broadcast room for a few minutes every time the broadcast is broadcast. The reason is to go to the toilet, and everyone believes it. It was originally a normal thing, but then Li Jiaqi revealed the truth by herself: "I can hold my urine for 4 hours, I just find an excuse to go to the balcony to breathe. The pressure is too much, I can only Quickly adjust yourself with stitches and let yourself slowly free from the high pressure." It turns out that behind Li Jiaqi’s scenery, there is such a sadness. We only saw him talking and laughing in the live broadcast room, but we couldn’t see him on the balcony. The helplessness and emptiness of the above.
There is a passage in Wang Guozhen’s article "Middle Age": You follow others to go to the cram school, English today, tomorrow Secretaries, acquired management, like a monkey breaking the valley. Bite the scalp and drink at the banquet, but the stomach cramps. You are polite outside, grinning at home, with barbs. You just want the society to accept you, but you don't know what you want. In the life of an adult, everyone is moving forward with weight. Many times, when encountering difficulties, it seems to others that it doesn't matter, only oneself is the only one who feels sad. Although I don't know where you are today and what kind of mood you are in, I hope you will be strong when you are there, whether it is good or bad. No matter what kind of collapse I experienced in the middle of the night, I hope to wake up and see a brand new you.