In September this year, the original urban comedy "Baoxingli", jointly planned by the Propaganda Department of the Huangpu District Committee of the Communist Party of China, jointly produced and produced by the Shanghai Cultural and Radio Performing Arts Group and Shanghai Comed

In September this year, the original urban comedy "Baoxingli", jointly planned by the Propaganda Department of the Huangpu District Committee of the Communist Party of China, jointly produced and produced by the Shanghai Cultural and Radio Performing Arts Group and Shanghai Comedy Troupe , and specially supported by the Shanghai People's Comedy Troupe and Xiaoguo Culture , became the annual drama of the return of Shanghai Lanxin Theater.

htmlOn September 23, "Baoxingli" was successfully premiered at Lanxin Grand Theater. This urban comedy gathers the main creators from all over the world, integrating different understandings of art, and bringing together various comedy forms such as comedy , talk shows, and drama. Doudou, a talk show actor from Xiaoguo Culture, has also joined the franchise. From talk show crossover to stage plays, Doudou shows the audience an innovative integration of emerging comedy formats and comedy such as talk show, bringing a new style of urban comedy.

Comedy is a genre that inherits Shanghai language and Shanghai culture, while Xiaoguo Culture Talk Show is an emerging comedy form that is loved by young people. As a young comedy team rooted in Shanghai, Xiaoguo Culture "This cooperation with comedy is a good learning opportunity. Xiaoguo Culture wants to tell good youth stories, good Shanghai stories, and good Chinese stories. The cooperation for this drama is to closely follow this theme and give young actors an opportunity to learn." Jin Zhongbo, chief marketing officer of Xiaoguo Culture, said.

's first performance will last from September 23 to 25, and last for three days. This is the first time that Doudou, a Xiaoguo Culture talk show actor, has walked from the talk show stage to the professional stage of the stage. He plays a sincere "good girl" Wu Ming. Not only is he very impressive, but his performance is also natural and smooth. After the premiere of "Baoxingli", it ignited a new hot spot in Shanghai's comedy and received reports from all media platforms. The barley score rose to 9.1 points, with constant praise.

After the first round of performances, "Baoxingli" received a lot of praise, especially for Shanghai locals. They can feel the strong atmosphere of life from the plot, and the sincere performances of the actors made the audience deeply feel the wonderful charm of the stage play. From October 13 to 16, the second round of performances of "Baoxingli" was launched at Lanxin Theater, allowing the excitement to continue to light up the stage.

In fact, it is no longer new to talk show, such as a new comedy industry, entering old theaters. In early 2022, Xiaoguo Culture held many talk show performances at Lanxin Grand Theater . Subsequently, it brought hundreds of performances such as talk show platters, talk show special sessions, and Mancai special sessions in many theaters across the country. At present, talk shows appear on the stage of stage plays in the form of integrated innovation. It is a powerful proof of the advancement of traditional dramas for emerging performance forms. It is one of the representatives of talk shows. It is a powerful proof of the advancement of Chinese emerging comedy from youth culture to national culture.

In addition to cross-border cooperation on the stage, Xiaoguo Culture has also carried out a lot of offline cross-border cooperation in the past two years, allowing the audience to learn more about the talk show culture and make the originally niche talk show popular. Xiaoguo Culture has been doing comedy and how to better integrate into life's thinking. It is an important issue that Xiaoguo has always been committed to cracking. Comedy is not just the art of theatre, it can also go to more places.

During this year's National Day holiday, Xiaoguo and Shanghai Yuyuan Mall · Congcong Store jointly created the cross-border "Xiaoguo Day". "Xiaoguo Day" is an IP created by Xiaoguo Culture. Through cross-border cooperation between different brands, it can be a venue, an event, or a brand... Let comedy be presented offline, infecting more people who are interested or not interested in comedy. Compose a new offline experience through 1+1 content, so that everyone's life can have more "comedy fun".

The main contents of this "Laughter Fruit Day" cross-border cooperation include: Laughing Fruit joke check-in from October 1 to October 6, and two improvised comedy performances on October 6, namely "When you receive a happy little thought, hold back your complaints" and "A little thought from happiness, please check it" improvised interaction.On that day, the audience's active participation, the social terror became a social bull, and the memes thrown on the scene were responded one by one, which also became a successful exploration of Xiaoguo's integration of comedy into life.

This time the cross-border was undoubtedly successful, and it also caused a "hot incident in the city" in Shanghai. Seven local media in Shanghai reported on this, and more than 100 experts "chasing the heat". As of October 10, Xiaohongshu notes have exceeded 1,000 posts, 120,000 views on Douyin, and 100 Dianping notes have been posted, helping Yuyuan Congcong Store to rank first in the Dianping Grocery Gifts list, with a comprehensive score of 4.8 points.

Xiaoguo Culture, as a content-driven comedy industry company, hopes to guide the positive power of comedy content through itself and strive to integrate the emerging talk show culture into the lives of young people. Whether it is on stage or outside the stage, I hope that Laugh Fruit Culture will continue to bring more and better "Laugh Fruit" to the majority of comedy enthusiasts.