Recently, there have been frequent negative incidents in the entertainment industry, involving illegal and unethical behaviors such as QJ, tax evasion, and derailment, which is really shocking.
However, it was the exposure of these bad behaviors that made the regulatory authorities more determined and determined to rectify the entertainment industry. The Wu Yifan incident is not the end, but the beginning of the rectification storm!
On August 30, some netizens revealed that since September, the artist studio no longer publishes artist itineraries. This means that picking up the plane and spot artists will completely become history.
For a long time, artists have announced their itineraries, which will cause a large number of fans to gather in public places such as airports and high-speed railway stations, causing inconvenience to others.
Especially if the personnel are too dense, it will cause many hidden safety hazards, and even cause major safety incidents. These are all things that the country needs to consider.
Therefore, the cancellation of the release of the artist’s itinerary may reduce the publicity of the star artist, but in the long run, it is still conducive to the protection of personal privacy and has more private time to enjoy life.
As early as June 15, 2021, the National Cyberspace Administration of China launched the "clear operation" to rectify the rice circle nationwide.
This action seems to be a rectification of the rice circle, but in fact, the entertainment industry, which is closely related to it, is also included in the rectification. In other words, the entertainment circle and the rice circle are interdependent.
Just like in May of this year, " Youth With You 3 " was affected by the "Milk Pouring Incident" and it was suspended. On the surface, it is fan behavior, but behind it, it is just to vote for idols and to play rankings in disguise.
It can be seen that idols are the beneficiaries of these fan behaviors to a certain extent. But waiting for fans to do negative things,Idols will choose to cut with fans, claiming that "fan behavior does not represent artist behavior", which is purely quibble.
Since fans are beneficiaries of other behaviors such as voting, idols, etc. So when fans do something wrong, they should be paid by idols.
The relationship between fans and idols has not been clarified earlier. Until during the rectification of the entertainment industry, the State Cyberspace Administration of China finally issued a document explaining it.
On August 27, the National Cyberspace Administration of China issued a document requesting: “The management of accounts such as star fan clubs and support clubs must be authorized and certified by the star brokerage company or studio. ”
The notification is very lethal, which makes the account of some celebrity support clubs invisible. As soon as the documents came out, the celebrity fan clubs, support clubs and other accounts were bound to the celebrity agency. When the relevant fan account provokes a battle in the meal circle, the celebrity agency shall bear the same responsibility.
Of course, rectification in this area alone is definitely not enough. At the same time, the regulatory authorities have also imposed more detailed restrictions on the chaos in the rice circle.
For example, cancel the list involving celebrity rankings, cancel the list with the nature of shooting, and prohibit APP from pushing the celebrity gossip PUSH pop-up window.
At present, the effect is still very obvious.
In the past, the fan circle chased stars, not only to play rankings, to make pictures, to do data, but also to argue with the opposing fan groups, and even attack each other.
But now, after some rectification, most of the star-chasing groups have experienced the fun of "lying down and chasing stars". They don’t need to do anything, just focus on their own idol’s career, which is extremely comfortable.This is what a healthy rice circle environment brings.
On the social platforms where the fight in the rice circle is the most obvious, it is difficult to see mutual slander and abuse, and the whole is clear.
Weibo’s hot search list is mostly social news, and entertainment gossip is moved to the "entertainment list".
It can be seen that the combined punches of the regulatory authorities have effectively blocked the spread of chaos in the rice circle and provided the public with a clean network environment.
Despite this storm of remediation, many bad actors have been blocked by all platforms. But we know that this is just the beginning. Actions like this kind of cracking down on chaos in the rice industry will gradually become normal in the future, and the entertainment industry is bound to usher in a new revolution.
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