Regrettably, in the context of the overall decline in ratings in South Korea, the ratings of ten programs out of the 13 programs did not exceed 2.0%. Although there were three programs in the New Year variety show last year that did not receive more than 2.0% of the ratings, there were five programs that received more than 5.0% of the ratings. This year there are only two programs, one of which is MBC's veteran variety show "Idol Star Games". The overall situation Not optimistic. From leading the trend to being overwhelmed, will the major Korean TV stations be able to regain their glory in 2020? Which TV station can go upstream without fear of watching the curse?
Next, we will take a look at the new trends of Korean major TV stations in 2020 by taking stock of the new year variety special programs launched on major platforms in Korea this year.
MBC
01, "Oh! "My Partner"
Introduction: "Oh! My Partner" is a musical reasoning variety show of amateur partners selected by singers to sing together through blind listening. The show was hosted by the trending host Jang Sung-kyu as the MC, invited two Korean hall-class singers Ximen Tak and Kim Kyung-ho as chorus guests, and invited seven showbiz stars to form a reasoning group to start reasoning about alternative partners. In the show, five amateur partners with different timbres will sing pre-recorded songs in sequence. The chorus guests and reasoning group members can see the appearance of the amateur players and hear their singing, but the people and The sounds do not match one by one. There are two rounds of lip-sync singing. At the end of each round, a chorus star needs to choose an amateur. Finally, each chorus star must sing a song with two amateurs at the scene. The audience evaluation team will vote and get the highest vote. The group wins. The show incorporates reasoning elements on the basis of musical performance, so that the audience can't help but tighten their nerves while enjoying the performance. It is both pleasant and brain-burning, and it is extremely entertaining.
Broadcasting time: 20:30 on January 10, 2020
Program ratings: 3.5%
02, "2020 Idol Star Games"
Program introduction: MBC TV will broadcast every big idol sports meeting since 2010 After being recorded in mid-December 19, during the New Year this year, it came as a special program and broadcasted three programs with a total duration of 550 minutes. This year's Idol Star Games consists of seven events including equestrianism, wrestling, track and field, archery, penalty kicks, pitching, and e-sports. A total of 202 idols from 51 groups participated. Among them, Jin Luyun, who has jumped to the spotlight as a popular acting beanie in the fantasy romantic drama "A Day of Unexpected Discovery", has become one of the focal points of the show. His athletic performance in football and other projects is also remarkable and is sought after by fans.
Broadcasting time: January 24/25/27 17:50/10:40/17:00
highest ratings: 5.6%
03, "The Gathering of Things"
Program Introduction: "The Gathering of Things" is a new outdoor game reality show launched by MBC TV after "Infinite Challenge". It has already broadcast five new outdoor games. Ten stars in the Korean entertainment industry have passed the pre-"personality test questionnaire" and gathered together to form the like-minded "Giri". The test process will be broadcast in advance as a trailer on YouTube, and the test results will also be used as the basis for grouping in subsequent stages. In the first two episodes of the program, the program team will pass various orientation tests and game links to verify the true personality of the actors, and then divide the ten stars into two teams, Xing "Giri" and slow "Giri", starting from the third period , The two teams that have completed the formation will start the competition to show the team cohesion of the like-minded. In addition, after each round of the game, a separate behind-the-scenes interview with the actors will be interspersed to understand their views on other actors, and to help embody the theme of the show "like things together". The show is a "tendency to respect reality show" classified according to the tendencies of the actors. The unique charm of the guests is explored from the character, and the program model is novel and interesting.
Premiere time: 17:00 on January 26, 2020
Latest ratings: 1.8%
04, "You are the world"
Introduction: "You are the world" is a Korean TV program that is more culturally launched by MBC. Two episodes of social experimental parenting variety show for children were broadcast. The program focuses on the recently popular educational concept NQ (Network Quotient). NQ refers to the network IQ, which is related to the individual's ability to understand and master an interpersonal relationship. In the show, eight mixed-blood cute babies with multicultural family backgrounds will live in traditional hanoks with comedians Jang Dongmin, Kim Dong-hyun, and singer Eric Nam, three Korean uncles, sharing a good time and showing the collision and integration of different cultures . By providing children with a shared space, improve their creativity and NQ. Social experimental programs have less sense of arrangement than "reality shows" and pay more attention to observation. Social experimental parenting shows show more realistic content in the childish talk of cute babies and also bring Korean people Here comes the new enlightenment of the education model.
Broadcasting time: January 29~24, 2020 21:35
Highest ratings: 1.9%
KBS
05, "Non-existent Sound Crazy Exit" "Exit"
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z01501 is an introduction to the show that does not exist in the world of silly music 3zBroadcast time: January 24, 2020 17:45
program ratings: 7.3%
KBS2
06, "The Dreamer"
Program introduction: "The Dreamer" is a talk show with e-sports as the content theme. It has been aired for one issue. Electronic Sports (Electronic Sports) is a sports event in which electronic games have reached the level of "competition". As e-sports is gradually recognized and accepted by the public, the stories behind e-sports players have also aroused people's curiosity, and people are eager to learn more. This slightly mysterious world. The show invites e-sports masters in the entertainment industry , Kim Heechul, , and beauty anchor Park Xiaoying as MCs. Each issue invites four e-sports stars to meet with the audience and chat about the laughter and tears of the e-sports industry. In the first episode, Korean e-sports anchor Jun Yong-joon, former professional e-sports player (now game commentator) Cloud Templar, professional e-sports player Lee Sang-hyuk and Moon Ho-joon came to the studio and not only shared their professional journey with the audience, Also had a "same stage" contest with Kim Heechul. As a vertical variety show, "The Dreamer" not only pays attention to the game competition level of e-sports stars, but also focuses on the career and daily life of e-sports stars, and deeply explores the glory of e-sports stars through talk shows. The unknown side of the record opened up new horizons for e-sports programs.
Broadcasting time: January 20, 2020 23:40
Highest ratings: 1.2%
SBS Plus
07, "Bet on Men"
premiere time: January 29, 2020 at 22:00
latest ratings: 0.3%
tvN
08, "My First Social Life"
Premiere time: January 14, 2020 at 23:00
Latest ratings: 1.0%
09, "My name is big sauce"
During the period, two documentary special variety shows, "My name is big sauce" and "My name is chili sauce" were successively launched, forming a series of special series with the theme of "My name". The special "My Name is Dajang" is based on the theme of Korea's representative condiment Dajang. The "Diajang" in the show "travels" the world like its sister "Kimchi" and "visits" countries across Europe and Asia.——Turkey, meet with locals living in a small town in Turkey, use Korean traditional condiment soybean paste to make food, and use “sauce” to meet friends, thereby promoting mutual understanding and friendship between the two peoples.
Broadcasting time: 23:30 on January 26, 2020
program ratings: 0.9%
10, "I'm Chili Sauce"
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as the third special part of the series "My name is Chili Sauce" It opened a new chapter for national characteristic food to go global and spread Korean culture. More than 400 years after the introduction of chili to South Korea, Koreans have undergone continuous improvement to produce Korean chili sauce with unique ethnic characteristics, which serves as the basis of various Korean cuisines and is widely used. The program team went to Egypt, located in northeastern Africa, to stimulate the taste buds of locals with the unique flavor of chili sauce, arouse local people's curiosity about Korean culture, and arouse Egyptian people's awareness of Korea with the taste of the mellow chili sauce desire.
Broadcasting time: 23:30 on January 27, 2020
show ratings: 1.8%
XtvN
11, "Finger Game"
z1 Four episodes were broadcast. The show is played by famous mouth Shen Dongye and harmony star Zhang Doyeon as the MC of the show. Many of the games set in the show are derived from outdoor real scene or studio set games, such as line of fire, shooting challenges, etc., but these games have been reduced to the round table on the stage. , To form the MINI game scene, the guests need to concentrate all their attention on one finger to complete the challenge and strive to win "Big Money". Each of the 2-3 teams participating in the challenge in the
program has three members. When the challenge starts, there will be a basic prize of 10 million won. Each round of the game challenge will have a "free" practice opportunity, and then you will need to pay 50 for each practice session. Ten thousand won, the practice fee will be deducted from the final prize amount. At the beginning of each round of formal challenge, one team member will be sent to challenge. If the challenge is successful, the next round can be directly entered. If it fails, the next team member can challenge. If the second team member also fails the challenge, then the remaining That player can continue to challenge the game, or choose to change the game for other game challenges. If all three members of the team fail to challenge, the team's bonus will be reset to zero and be eliminated. If all three rounds of qualifiers are successful, you can enter the decisive game. The deciding game is a team battle game, and there is no opportunity to practice beforehand in this round. If the challenge is successful, the accumulated bonus will be doubled, and if it fails, the accumulated bonus will be halved. The team that wins the final game will receive a bonus of up to 20 million won. As a game variety show with a designated universe as the content, the game is set up out of the ordinary. The close-up shots of the guests' nervous expressions highlight the charm of the game, which can be described as a new trick.
Broadcasting time: January 26~February 13, 2020 23:00
Highest ratings: 1.0%
Olive
12, "Tiger East and the Sea"
z0 A total of four episodes of the reality show on the sea of seafood and food. This show is another collaboration between the production team of Healing Variety Show "Everybody's Kitchen" and Jiang Hudong. It is the first gourmet documentary launched by the Olive channel and the first documentary that Jiang Hudong participated in. The program faithfully recorded Jiang Hudong's footprints in various sea areas throughout Korea. Each time he traveled, he explored a delicacy in detail. Jiang Hudong goes deep into the lives of fishermen who live on the sea, feels the hardships of winter fishing, learns about the most authentic cooking methods of various seafood, and enjoys the joy of doing it yourself and having plenty of food and clothing.Yue, show the Hudong brand eating and broadcasting show, and convey the energy and comfort of food.
Broadcasting time: January 28~February 18, 2020 19:50
Highest ratings: 0.4%
Mnet
13, "ITZY
z1 in Paris"Broadcasting time: January 21~February 18, 2020 20:00
Highest ratings: 0.2%
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Author | Zheng Xiaojie
Editor | Yang Ni