html At 8:00 a.m. on August 16, the "Unforgettable Hometown - Entering Gongzhuling " live broadcast to help farmers, hosted by the Gongzhuling Municipal People's Government and hosted by the Gongzhuling Municipal Commerce Bureau and Yuze Dongfang (Beijing) Culture Media Co., Ltd., was officially launched Opened, young artist Li Yugang endorsed the specialties of his hometown, helped Gongzhuling City’s high-quality characteristic agricultural and sideline products to expand channels, promoted Gongzhuling, and built a city brand.
No matter in terms of form, content, products or services, you can feel the full intention and innovation of this live broadcast. The live broadcast room uses the "Li Yugang Supply and Marketing Cooperative" as the scene. Various "old objects" are displayed on the dazzling shelves: black and white color TVs, porcelain jars, flashlights, wooden tops... At a glance, it feels like you have been transported back to the 1980s in an instant. In the 1990s, Li Yugang appeared as the sales manager, Director Li, and promoted the good things from his hometown with full spirit and enthusiasm.
Special agricultural products such as hometown sauerkraut, corn, millet , cold noodles , corn silk tea , earthworm eggs, etc. detonated the live broadcast room. Li Yugang also introduced the customs, history and culture, food culture, etc. of the Northeast and Gongzhuling on the spot. . There were frequent golden sentences in the scene, and the sincere and beautiful words vividly demonstrated the art of language. When talking about rising, Li Yugang also sang his own classic songs. The audience in the live broadcast room was very enthusiastic. While shopping for their favorite products, they also enjoyed an online concert. Netizens said: It is not too profitable. This live broadcast broke the inherent impression of traditional live broadcast rooms and created an interactive atmosphere full of warmth and emotion, which impressed consumers deeply. Many netizens sighed and really wanted to get to know Gongzhuling in person.
As the Mid-Autumn Festival approaches, the live broadcast room has specially prepared two classic old mooncakes. Li Yugang said that every time he eats old mooncakes, he can recall his childhood. In the past, he was reluctant to eat them due to poor conditions, but now he has the opportunity to eat them. Taste collection! In this way, I wish every Northeastern child chasing the wind and the moon, and let them have a taste of home when they are homesick.
It is understood that a total of 14 companies and more than 30 products from Gongzhuling City participated in this live broadcast event. This live broadcast Douyin platform "Firefly Project" gave strong support. The nearly 9 hours of live broadcast achieved a lot, with a total payment amount of nearly 2 million yuan. It also made many netizens in Jilin Province and even the country notice the characteristics of Gongzhuling. Agricultural products, with high exposure and high traffic, promote Gongzhuling's specialty agricultural products to go nationwide.
Produced by Jilin Daily
Planner: Jiang Zhongxiao
Author: Jilin Daily All-Media Reporter Wang Huanzhao
Editor: Ma He
