Opportunities for the China International Expo: Exhausted from "hitting workers"? "Decompression Economy" Seeking Opportunities to Enter the Expo

Data map: The welcome landscape of the National Convention and Exhibition Center (Shanghai). China News Agency reporter Zhang Hengwei Photo by

(The 3rd China International Import Expo) China International Import Expo Opportunities: "Workers" Are Exhausted? China News Agency, Shanghai, November 10th (Reporter Liu Xu) For a period of time, the word "worker" has been circulating on the Internet, reflecting the pressure faced by contemporary working people. At the 3rd China International Import Expo being held in Shanghai, reporters from China News Agency noticed that many companies are focusing on "decompression products" and looking for business opportunities through the Expo.

At the booth of OSIM, a Singaporean company, many exhibitors "buried" themselves into the soft seats, tapped the control interface, accompanied by soothing music, and closed their eyes to enjoy a leisure time. In addition to OSIM's traditional massage chair products, many portable massage physiotherapy products also attracted many audiences.

OSIM North Asia Brand Management and Marketing Deputy General Manager Lin Xiaohui told reporters that in recent years, OSIM has observed that the quality of sleep of young people in the workplace is getting worse, and the time spent using electronic products is getting longer and longer, which has led to people such as "bow-headed people". " sedentary people " "insomnia people" and other life problems, OSIM hopes to relieve their pressure with more intelligent, life-oriented and personalized products. By using its first e-sports massage chair, people can achieve rapid recovery from body pain after long-term online games, and can also be used in the office to relieve pain and tension in the neck, shoulders, back and waist at any time.

At the ihoco Easy Companion booth, which also focuses on health and healing products, the reporter also saw a variety of products that focus on family and personal health scenarios, such as sonic wave vibration massage to relax scalp nerves, eye massager , Small sofa massage chair, foot massager, etc.Booth staff told reporters that they hope to use these products to provide urban youth with solutions to pan-Asian health problems.

In the sports competition area, the Nintendo Switch introduced by Tencent participated in the CIIE for the first time. There were "Fitness Ring Adventure", " Mario Kart 8 Deluxe Edition" and "Just Dance" which will be launched in stores in China. Three games are available to experience, attracting a lot of audiences. The staff at the

booth said that the game "Ring Fitness Adventure" allows people to play games at home while exercising, which can not only relieve stress, but also relax shoulders and necks. "If you really don't want to exercise, you can also choose the 'Mario Kart' that you can play with the handle, and enjoy the intimate interaction with your family."

High-quality sleep is critical to relieving fatigue. Shen Chihan, the representative of the Nordic TEMPRAKON down bedding company in China, introduced to reporters that the goose down pillow and goose down quilt exhibited this time are intelligent sleep products that combine pure natural down materials and high technology, which can automatically keep warm and kill bacteria. , to bring customers a better sleep experience.

Kao, a Japanese beauty company, also launched new steam eye masks and steam masks that release warm steam during this CIIE, paying attention to people's needs to relieve stress before going to bed.

At the booth of Cocodor, a Korean aromatherapy company, many exhibitors were trying out bedroom fragrance products. The booth staff told reporters that the fragrance is emitted through the rattan incense stick and diffused into the air, which can bring psychological relief.

"We hope to convey happiness through fragrance." The staff of cocodor hope that fragrance can help "workers" to relieve fatigue and feel warm and comfortable at home. (End)

Source: China News Network