The domestic TV industry has been developing for more than ten years, and the mainstream trends in the industry have continued to change, but what remains unchanged is the significant improvement in the overall picture quality and sound quality of the TV, which is the increasing popularity of the overall price of the TV. After entering the second half of the year, with the arrival of various shopping carnivals, major manufacturers have made various concessions in order to further stimulate sales.
judging from the performance and development of domestic TVs in recent years, the mainstream trend in the second half of the year will not change significantly. Sales continue to decline, large-screen TVs are booming, prices continue to be affordable, and high picture quality is popular. Let’s learn more about it below.
1-Sales continue to decline
From 2016 to the present, sales of China's color TV market have fallen for six consecutive years, and this trend is still inevitable in 2022. At present, many TV brands including Samsung have lowered their expected shipments and reduced their output. The entire industry has shown a competitive landscape of " oligopoly ";
2-Large-screen TV is bullish
overall sales decline in the TV industry is indisputable. In fact, but in the entire industry, large-screen TVs are a clear stream. In the first half of the year, large-screen TVs above 65-inch continued to maintain a positive growth trend. 75-inch became the most mainstream choice size for consumers, and the growth rate of 85/98-inch ultra-large-screen TVs exceeded 300%;
3-price continues to be affordable
As domestic TV brands have increased their voice in the component supply chain, as well as the saturation and competition in the entire industry, the price of large-screen TVs continues to decline. From the average price of the entire industry, 75-inch TVs have fallen to 3,220 yuan, 85-inch TVs have fallen to 5,829 yuan, and 98-inch TVs have fallen to 14,999 yuan, of course this is just the average price.
4-High picture quality is popular
Previously, 8K TVs once became the most optimistic prospect in the industry, but due to the lack of sufficient application scenarios, the final slowdown was slowed down. In comparison, the multi-partition TV represented by Mini LED currently has the fastest growth rate, and the laser TV with poor picture quality has a significant decline trend.
From the above four points, it is a good time to choose a large-screen TV. However, there are many brands and models on the market, so it is not easy for ordinary consumers to choose, especially some brands that boast about new concepts and take advantage of the troubled waters. Based on the above four points and the current mainstream apartment size, we will give you a few suggestions on 75-inch TVs for reference only. If you have any questions, you are welcome to communicate and interact in the comment area!
A: Budget is about 10,000 yuan, plan to buy a flagship 75-inch TV, it is recommended to pay attention to Hisense E8H;
As the "most picture quality TV in 2022", Hisense E8H is based on its self-developed latest generation ULED X display technology platform. It has selected the most advanced Mini LED display technology at the moment, with more than 3,000 lamp beads and 500+ backlight partitions, and is equipped with the Xinxin U+ super picture quality chip developed by Hisense , which can control the light and shadow of various areas of the screen in a more delicate way, making the transition smoother.
At the same time, Hisense E8H has XDR-level 1600nits peak brightness, and dynamic contrast also has up to 10 million:1. It supports high-standard content such as IMAX Enhanced and Dolby Vision, and is suitable for Filmmaker Mode, 96% DCI-P3 wide color gamut, and △E of about 0.96 to achieve professional film and television level color accuracy.
In addition, Hisense E8H supports 4K 144Hz gaming screen, is equipped with a full-blood HDMI2.1 interface, 4K 144Hz chip decoding, 4K 144Hz VRR, achieving full-link high refresh and can adapt to native 4K 144Hz visual effects. It is a good choice for friends who pursue top experiences.
B: Budget is about 6,000 yuan, plan to buy a mid-range 75-inch TV, it is recommended to pay attention to TCL 75V8G;
As the "most replica TV in 2022", TCL V8G is a high-quality TV launched by TCL for the mid-range market. It has a 100-level partition backlight and a full array with trillion-level fine light control capabilities, a peak brightness of up to 1,000nits, supports 95% DCI-P3 wide color gamut and color accuracy △E≤1, and has also obtained the German Rhine TUV low blue light certification and strobe-free certification.
At the same time, TCL V8G supports dual 120Hz, that is, 120Hz high refresh rate and 120Hz MEMC professional anti-shake technology. It does not drag and stutter when watching action blockbusters or ball games, making the overall viewing more smooth. In this price range, you have your own unique advantages and characteristics.
C: The budget is about 3,000 yuan, and you plan to buy an entry-level 75-inch TV. It is recommended to pay attention to Xiaomi EA75;
As the biggest disruptor in the TV industry, Xiaomi is synonymous with "cost-performance ratio" in terms of TV products. If you have insufficient budget, Xiaomi EA75-inch is undoubtedly the cost-effective choice in this size.
Xiaomi TV EA752022 75-inch has extremely narrow bezels, extremely narrow bezels, and the screen-to-body ratio is as high as 97.8%; it has 4K ultra-high-definition picture quality support, supports 1.07 billion color primary color display, built-in TV PQ picture quality engine and multiple picture quality optimization technologies, and has been enhanced in noise reduction, color and clarity; it is also equipped with a quad-core high-performance processor, theater-level speakers, high-power four-unit stereo sound generator, supports DTS audio decoding, presenting a more realistic surging sound effect. In terms of audio and video performance, it is the best among the products of the same price.
It is obvious that the large-screen TV is "bad price", but everyone does not buy TV. The reason is that they have not grasped their core needs, because many products on the market lack sufficient sincerity. The above are some suggestions and solutions for current TV purchases, for your reference only. If you have any questions related to color TVs, you are welcome to communicate and interact in the comment area!
Note: The pictures in the article are from the Internet search, and the pictures are deleted with infringement; this article is original and may not be reproduced without authorization, and infringement will be pursued.
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