The mobile phone industry welcomes major changes, and former Xiaomi executives have joined Coolpad

Since the beginning of the year, Coolpad has had a series of big moves. And yesterday, Coolpad released another announcement that caused shock in the industry. On October 8, Coolpad announced the latest management team appointment announcement. Coolpad Group officially appointed four senior managers: Hu Xing, Qin Tao, Li Yujing, and Sima Yunrui. This announcement has attracted widespread attention in the industry. It is worth mentioning that the four newly appointed executives all have the same identity tags: they have all served in the millet group .

Generally speaking, the free flow of executives in the industry is a normal phenomenon. However, this time millet executives got together to join Coolpad, which makes people think deeply: Why are these big players in the machine circle optimistic about Coolpad?

On this issue, we can actually start with Xiaomi’s strategic plan. In the past two years, Xiaomi has clarified its strategy to enter the high-end market and focused its mobile phone business on the high-end market. This is undoubtedly a new development opportunity for Coolpad, which is rooted in the township market.

Actually, Coolpad has already had a good performance in the county and town markets. We can see from the performance of the new Coolpad phones during the National Day holiday.

Coolpad’s latest product, COOL 20, has been sought after by consumers across the country and has become one of the most popular products in the township market. At the same time, Coolpad has also become a strong push by many county shop owners. One of the brands. In addition, the service station manager has achieved a daily income of nearly 40,000, which shows how powerful Coolpad is in the county market.

from this,This time, many former Xiaomi executives chose to join Coolpad, affirming the development potential of the Coolpad brand and its strategic layout. And the experience they have accumulated in major Internet companies such as Xiaomi is exactly what Coolpad is in transition, and Coolpad can also give these big players the most room for use.

In addition, Coolpad's continuous big moves this year have also given everyone the confidence to join Coolpad. Since the beginning of this year, after the release of the new machine, Coolpad has been continuously optimizing and reforming itself in response to the current market situation. Coolpad, which has successfully "slimened", faced the current fierce market competition. It can be said that it has gone lightly. In addition, Coolpad has recently successfully won strategic investments from internationally renowned investment institutions. Currently, the industry is generally optimistic about the development prospects of Coolpad. At this time, it has become a natural thing for these former Xiaomi executives to choose Coolpad.

not only has strategic investments from well-known international investment institutions, but also injected fresh blood into the internal team this time. It seems that Coolpad’s return this time is not just talking about it.

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