September 21, according to the mobile phone China , Samsung announced today: "Samsung Z Flip 4 and Z Fold 4 have created new sales records beyond the previous generation products in major countries around the world."
Samsung Z Fold 4
It is reported that the sales volume of these two mobile phones in the Indian market is 1.7 times that of their previous generation models and 1.4 times that of Southeast Asia; the sales volume in the Indonesia market is twice that of its previous generation models; the sales volume in the Oceania is 1.7 times that of its previous generation models. The sales performance of major Latin American countries such as Brazil and Mexico has increased by about 1.5 times compared with the previous version. Overall, the performance of this generation is still very good.
At the recent press conference of "IFA 2022" held in Berlin, Germany, Benjamin Brown, general manager of Samsung's marketing team, said that the initial shipments of Samsung Z Flip 4 and Fold 4 doubled compared to last year. The global sales ratio of Z Flip 4 and Fold 4 is 6 to 4, indicating that this generation of Fold is better than its predecessors. Because the sales ratio of Flip 3 and Fold 3 is 7:3.
In terms of color selection, the graphite color of Z Flip 4 is generally more popular, but in areas with strong Korean waves such as Southeast Asia, purple remains highly popular. In terms of Z Fold 4, the sales ratio of Kongshan Green, Platinum Black and Cloud Powder Gold is roughly 4 to 4 to 2, which is applicable to almost all regions.
As of the 21st, Samsung has launched products in 127 major markets including South Korea, the United States, Europe, Southeast Asia, India, Central and South America. Following Japan on the 29th, it is now scheduled to complete its first launch in , Middle East, and some African countries in November.
