When the new generation becomes the main force in the auto market, when the boundaries of travel scenarios are broken, and when the demand for car usage is becoming more and more diverse, in the field of light passengers, a model that is created for the new generation of users, meets the needs of cross-border scenarios, and has multi-functional product attributes, arrives as scheduled! On December 15, SAIC Maxus, a "leader in the light passenger industry", created a unique light vehicle super car hosting event for users. At the same time, the "new generation crossover " SAIC Maxus V70 has made its debut with thousands of expectations. The car is built on SAIC Maxus MAXUS's new platform architecture. It is a crossover model completely different from traditional light passengers. It not only adopts the "new generation crossover design" that refreshes the new height of the appearance of light passengers, but also is the first light passenger model in the industry equipped with a 9AT gearbox. It also comes standard with intelligent technology configurations such as sensorless Bluetooth keys and one-click start, setting new standards for the new generation of light passengers with high quality and leading the future development trend of light passengers. It is reported that the car will be officially launched in early 2023, and will become a "strongest player" leading the mid-to-high-end light passenger market segment, and will come to users with higher-level and higher positioning. It will form a SAIC Maxus light passenger family matrix with light passenger models such as V80 and V90, forming a full coverage of the segmented market, bringing users more diverse new options for light passenger travel.
[SAIC Maxus "new generation crossover" V70]
As the name of "new generation", V70 set a precedent in the industry and led the trend of the times. As soon as it appeared, it became a "disruptor" in the light passenger market. Not long ago, when the V70 was "exposed for the first time", the V70 attracted the attention of a large number of users, and the "screen-sinking" beautiful pictures received countless likes and praises. Users expressed "the appearance of the light customer industry", "looking forward to being launched as soon as possible", and "the first light customer will choose V70". This debut has set off a new wave of "new generation of light customer" in the industry and among the user groups. Whether it is a "new generation dreamer" who wants to have a decent appearance and meets the needs of flexible car use for career and family, or a "multi-functional traveler" who pursues comfort in riding and desires a high-quality driving experience, or a "urban service expert" who values space, easy operation, reliable and durable, the V70 can "one piece in place" solve the needs, making car fans call the V70 "the most anticipated new generation crossover in 2023." It is worth mentioning that this light vehicle Super Car Day event attracted many "macaroni" to the event site. SAIC Maxus also awarded the honorary title of "Super Car Owner" to car owners and invited car owners to participate in the co-creation of salons, and gave car owners the world's first batch of V70 offline trial rides and test drive benefits. Empowered by the C2B user co-creation model that was first implemented in SAIC Maxus industry and the "Van Life" concept, the V70 will create personalized customized models with users through the "New Generation Co-creation Plan". For example, this super car owner can not only take the test drive of the new car, but also directly participate in the co-creation of all personalized configuration combinations of mass-produced version V70 to witness the birth of this new generation of light passengers. The car will also become the star model with the "most obvious user co-creation gene" in the SAIC Maxus Light Hub family.
[SAIC Maxus "New Generation Crossover" V70]
uses the new generation crossover design to break the shackles of traditional light customer aesthetics
has rich creative thinking, is good at accepting new concepts, and is independent and free and pursues personality. This is the true portrayal of the "New Generation" users. It has nothing to do with age, but only about attitude. As a "new generation crossover", V70 made innovation breakthroughs from the inside out. The first thing that surprises people is that its new generation crossover design that fully surpasses the same-level models, meets the aesthetic needs of contemporary users, and sets new heights of light customers' appearance. The car integrates the younger MPV design elements, presenting the streamlined dynamic shape of the crossover MPV. The full-modified morphology design makes the whole car present a pure high-end feeling of light and shadow at any angle, and is very consistent with every city street scene. At the same time, the inclined A column is paired with a short front suspension design, which perfectly connects with the smooth arc of the engine hatch, making the whole car in a dive posture, bringing a "straight ball" sensory impact, making people feel excited at the first sight.
[SAIC Maxus "New Generation Crossover" V70]
pulls his eyes to the front face in the dive posture. The front face of the V70 "spread wing through-type design" adopts a large number of diamond parametric design language, changing the traditional grille front face design, and using gradual and rendering techniques to imprint the mountain flowing water with musical rhythm on the front face. At the same time, the through-type design is combined with the "Spanyi Light Domain" matrix headlights to create an integrated technological light effect, which not only makes the front face more beautiful and sci-fi, but also makes it more refined. The air intake hidden at the bottom of the front face is combined with the black enclosure structure, making the overall design more coordinated, and further enhances the visual height of the front face, making it lively and capable.
[SAIC Maxus "new generation crossover" V70]
If the front of the V70 body gives people a dive design and sporty, then the side and rear of the body have a lively and fashionable feeling. Breaking away from the previous light passenger models that generally adopt a regular and square design concept, the V70 uses a stepped disassembled window design with low front and high rear. The windows are raised in the hidden C-pillar position, and the area gradually narrows, which overall raises the visual height on the side of the car body, allowing it to have extremely high recognition among the light passenger models, while also bringing full sporty temperament. In line with the headlights, the overall LED taillight of the V70 also presents a three-dimensional wraparound shape. The column-type vertical strip lights on both sides have a very design sense. The upper transverse high-position brake light is also very creative, full of the vitality and vitality of a light passenger model created for the new generation.
[SAIC Maxus "New Generation Crossover" V70]
The first in the industry is equipped with a 9AT gearbox, and multiple "standard configurations of the entire series" show sincerity
In addition to interpreting a younger appearance with the "new generation crossover design", the V70 has also advanced to full-speed passengers in terms of power system and technological configuration, providing more passenger quality with the "industry's first 9AT" and bringing more intelligent configuration with the "full series standard configuration". It is multi-energy for one car, and fully meeting the needs of the new generation of users.
injects momentum into more diverse cross-border travel scenarios, and SAIC Maxus is the first to implement the 9AT transmission on this V70 light passenger model. 9AT is the most advanced multi-speed AT product at present. It is currently mainly used in the luxury car market. It not only takes into account both power and fuel economy, but also has the advantages of " speed better than , with higher efficiency, smoother and light weight". It will provide the entire vehicle with stronger power, higher safety, lower fuel consumption, and a smoother and more comfortable operation experience. It also adopts a high-integrated sensor assembly and uses a variety of intelligent technology configurations. It has rich room for function expansion and is at the forefront of the industry. It not only allows users to easily have a light passenger model equipped with an AT gearbox, but also continues to lead the light passenger industry to accelerate its progress towards passenger and youth. Matching with the transmission , the V70 is also equipped with a 2.0Th diesel engine , with a comprehensive fuel consumption of only 7.4L per 100 kilometers. While ensuring abundant power, it can be regarded as the "fuel-saving responsibility" among the same-level products, maximizing the "burden reduction" of users' travel costs.
[SAIC Maxus "New Generation Crossover" V70]
adds convenience to a higher quality travel experience. SAIC Maxus also implements the "full series standard configuration" on the new generation of Light Vehicle V70, such as Bluetooth keys, keyless entry, one-click start, electronic handbrake and other configurations and functions. The V70 has everything, directly pulling the "technology value" of a light passenger model. In addition, to prevent winter from being cold, the V70 is also the first model in the industry that provides a thoughtful configuration combination of "Winter Warm Heart Pack". Whether it is steering wheel heating, front windshield heating or front seat heating, the V70 is "packaged" to bring warmth to the owners' lives of car use in winter, comprehensively improving the passenger attributes and high-end quality of the light passenger models, and bringing users a new experience of exclusive "new generation crossover" car use.
[SAIC Maxus "new generation crossover" V70]
puts "user co-creation" into practice and reflects the "VAN life dream" into reality
As a "Chinese automobile customization expert", SAIC Maxus continues to create customization models with the industry's first C2B user co-creation model, making users' ideas come true. During the R&D stage, many of its products invited users to participate in co-creation through online and offline contact channels including user co-creation centers. They also cross-border with users from all walks of life to create a number of popular light passenger customized models, such as V90 motorcycle version, V90 Mart version, V90 camping version, etc., becoming the "most preferred" for light passenger users' travel. While creating high-quality light passenger models, SAIC Maxus is also committed to the construction of the "light passenger ecosystem". Playing with more light passenger users, bringing the industry-leading and innovative Van life concept to users, creating a multi-theme cross-circle life experience such as "camping +", "locomotive +", and "coffee +", forming a personalized light customer cultural ecosystem, making the light customer life of the new generation of users more colorful and interesting. The "new generation crossover" V70 launched this time is the latest product under the customized model of SAIC Maxus C2B user creation. It also empowers the entire process of product development with "user co-creation" and brings the "World-Different Life Concept" to the new generation of light customer users.
[SAIC Maxus creates Van Life for users]
It is worth mentioning that this time, SAIC Maxus also "spoilers" that V70 will rely on the powerful strength of official customization to innovatively create the concept of "social one-person house" for V70 thinkers. The "Social One-person House" will create an exclusive private space for "social terrorists" who love being alone, and will also come with independent electric seats, private storage cabinets, marble owner's desk, top-level ambient lights, etc., making it very comfortable to be alone. Starting from the customized V70, SAIC MaxUS Light Hub Family also extends the new generation of diverse car use scenarios, covering the city's daily travel, outdoor camping, short-distance travel, business contact, one-person mobile bars, mobile KTVs, mobile restaurants and other car use scenarios, truly bringing the "VAN life dream" into reality.
leads the domestic light passenger market and has become the "first choice for Chinese light passengers in developed countries around the world".
Since the birth of the first light passenger model V80, SAIC Maxus has been deeply engaged in the light passenger field for 11 years. Over the past eleven years, SAIC Maxus has created the "three musketeers" of V90, V80, V80 PLUS traditional energy under the "dual drive" strategy of new energy + traditional power, so that users with customized tourism, logistics, commuting and even professional modification can find their needs. Through the "Ace" camp of new energy light passengers such as EV80, EV90, and EV30, they have brought new green, low-carbon and environmentally friendly travel options to global users. This time, based on the new demand for user consumption upgrades, it brings users a new generation of light passenger V70 based on a new platform, new design and new technology. It meets more diverse user groups with more diversified product camps and continuously consolidates the market position of "China's light customer industry No. 1 brand". The rich Light Hut Family helped SAIC Maxus light bus series sell 7,139 units in November, and the total sales from January to November exceeded 67,000 units.
[ SAIC Maxus MAXUS V90 overseas]
not only deepens its domestic market, but also aims at overseas markets, the first light passenger model V80 of SAIC Maxus has been launched. Now SAIC Maxus MAXUS has long become a "Chinese business card" in the global light passenger market, realizing the "double leadership" of domestic and overseas. At present, SAIC Maxus MAXUS Light Vehicle has sold well in 73 countries and regions around the world, covering 6 continents, with a cumulative global sales volume exceeding 350,000 units, and overseas exports reach 51,000 units. The main sales markets are developed markets such as Europe, Australia and New Zealand, and the Americas. They have successively won large orders from giants in the global logistics and supermarket fields such as DPD Logistics Group, TESCO (Tesco), Norwegian Post, Royal Mail, Ireland National Post, DHL and other global logistics and supermarkets. SAIC Maxus high-quality light passenger car models are showing the strong strength of "China Intelligent Manufacturing" on the global stage.
[SAIC Maxus EV30 won the DHL order of the "global logistics giant" overseas]
["global home giant" IKEA purchased SAIC Maxus EV90 as a green logistics transport vehicle]
For example, in Europe, the "born place of the automobile industry", SAIC Maxus MAXUS obtained a large number of orders in the European market as early as 2014, achieving a "zero breakthrough" in domestic light passenger exports in Europe. Now EV30, EV80, and EV90 have long been in the leading position in the European new energy commercial vehicle market. Among them, in November this year, in the Norwegian large VAN segment, EV90 ranked first with a market share of 40.6%. In the Australian and New Zealand market, SAIC MaxUS light passenger models dare to " wrestle " with the veteran powerhouse. Before the New Zealand market was released, EV90 defeated a number of brands from Europe, America and Japan in the local authoritative media evaluation, and won the "EV Commercial of the Year" award with high scores; in November this year, EV90 also officially entered Australia, becoming the first medium- and large-scale pure electric VAN product in the Australian market, and was launched at a price higher than other local heavyweight international mainstream brands' same level products; and SAIC MaxUS another fuel light passenger product, V90, also won the first place in the Australian market with high sales from January to October this year. In the Americas, SAIC Maxus "opened up" the entire Americas with its rich EV series new energy products. From January to October, the EV series ranked first in the Chile segment with a market share of 32.5%, and continued to lead the electric vehicle track in South America. In the Middle East market, SAIC Maxus is the only Chinese car brand to enter the Middle East Light Vehicle market... With the support of the global unified high-quality product strength, SAIC Maxus MAXUS Light Vehicle has always pointed to the global high-end market with "high quality, high price and high sales", and has become the "first choice for China Light Vehicle in the world" with "high quality, high prices and high sales".
[EV30 and EV90 debuted at the Paris Auto Show, and the booth attracted French President Macron to stop and watch and stay for a long time]
SAIC Maxus MAXUS Light Vehicle For many car owners, it is not only a travel tool, but also a good partner in life and a good helper in work. Taking V70 as a new starting point, SAIC Maxus will also meet the needs of more consumers with a richer product matrix and higher-quality new models, making it the first choice brand for car owners to choose cars.
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