BYD has been making a "big noise" recently. On November 16, BYD's 3 millionth new energy vehicle, , was officially launched. You should know that this is the second car brand after Tesla to achieve new energy vehicle production of new energy vehicle . It is also the first Chinese new energy vehicle company to achieve this milestone. This can be regarded as the highlight of Chinese brands.
·1. Deeply cultivate core technologies, and accumulate strength in new energy vehicles and develop
As a Chinese car company that was the first to lay out new energy vehicles, it took BYD 13 years to go from "the first new energy vehicle to the 1 millionth new energy vehicle" and 1 year to go from "the first new energy vehicle to the 1 millionth new energy vehicle", and only half a year to go from "the first million to 2 million".
Rome was not built in one day. The so-called "accumulating strength" not only comes from advanced awareness and strategic vision, but more importantly, it is to be implemented in specific research and development, production and products, and this is exactly what BYD has insisted on for the past 27 years.
In this development process, BYD’s three self-developed “black technologies” have made an indelible contribution. One is the " blade battery " that hits consumers' safety needs, and the rigorous needle puncture test has made it famous.
Another is the DM-i super hybrid system. With its excellent power loss and fuel consumption and relatively affordable prices, many Chinese people are rushing to line up to pick up their cars. It is precisely with the increase in the DM-i series that BYD Auto business has entered a new round of rising period, and market share is far ahead.
Finally, it is another "king bomb" of BYD: e-platform 3.0. This is a vehicle platform specially designed for pure electric vehicles: CTB battery body integrated technology, maximum cruising range of 1000km, fastest acceleration of 2.9s per 100 kilometers, and a 5-minute range of 150km...
According to the official, BYD will also bring another disruptive "black technology". Although the specific technical details have not been disclosed, is closely related to safety. The official revealed that this technology will first launch on its first model of its high-end brand.
2. Layout the four major brands to cover the needs of car use in all scenarios
At present, BYD's passenger cars have formed three major sales networks: "dynasty", "ocean" and "warship". However, this will soon become history. BYD President Wang Chuanfu said that BYD's new million-level high-end brand - Yang Wang, will officially release its first model in the first quarter of 2023.
Looking at the design drawing of the first model
In addition, BYD will also launch a new brand with great professionalism and personalization in 2023 to meet the increasingly prominent personalized needs of consumers. There is no more information about the new car types of new personalized brands, but the official announcement has been made that its release price range is between 400,000 and 600,000 yuan.
In the future, BYD will form a five-category matrix of four major brands: BYD brand (Dynasty, Ocean), Tengshi brand, Looking Up brand, and Professional Personalization, covering from home to luxury, from Volkswagen to personalization, to meet the needs of users in multiple aspects and all scenarios.
3. Focus on overseas markets and promote the internationalization of the automobile industry
In the era of new energy vehicles, the domestic industry has a complete industrial supply chain, and with the support of Internet thinking, product competitiveness continues to strengthen, which also allows domestic brands to see hope of surpassing overseas car companies. As the leader of domestic new energy vehicles, BYD 's technology has always been recognized and praised by the Chinese people, so has also been placed with high expectations.
Although it is "supply in short supply" in the domestic market, BYD has long been looking around the world, and its layout in overseas markets is becoming increasingly frequent, and it has signed cooperation agreements with companies in many countries.
Since this year, BYD passenger cars have entered Japan, Europe and Thailand one after another.BYD's three cars - Han, Tang and Yuan PLUS (Overseas Market Name: ATTO 3) were also unveiled at the Paris Motor Show in France, and have started delivery in many European countries, including Norway, Denmark, Sweden , Netherlands , Belgium , Germany and other countries.
At present, BYD's new energy vehicles have spread across six continents, more than 70 countries and regions, and more than 400 cities around the world. I believe that by 2023, BYD's overseas career will have greater development.
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It is worth mentioning that in 2003, BYD officially started to build cars, and Tesla was officially established on the other side of the ocean in the same year. Today, these two world's largest new energy vehicle companies have all achieved a milestone of 3 million vehicles in 2022. This also means that although the two brands have completely different styles and routes, they have followed the trend of the development of the times and moved towards the grand goal of accelerating global green travel.
Of course, BYD can achieve today's achievements rely on the layout of the entire industrial chain, long-term technology accumulation and continuous evolution of product strength. Relying on its deep technical background and long-term adherence to the right direction, BYD has such strength to become the leader in the rise of China's automobile industry in the new energy era. Can BYD in the future make a difference in overseas markets and bring glory to the country? Worth looking forward to! Welcome to follow "Cheyu Wuwang" and leave a message in the comment section below to share your views on BYD.
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