After the big price cut that caught major automakers off guard last time, Tesla recently started preferential subsidy policies. Recently, the official Tesla Auto of has once again released preferential policies for picking up cars, throwing discount poles to consumers in the form of insurance subsidies, of which the maximum discount is 8,000 yuan.
preferential policy states: If the domestic Model 3 and Model Y that complete vehicle delivery within November 8 to 30, if the corresponding auto insurance is purchased through Tesla cooperative insurance institutions, you can enjoy an insurance subsidy of 8,000 yuan. If the vehicle delivery is completed within December 1 to 31, you can also enjoy an insurance subsidy of 4,000 yuan.
Judging from the information officially released by Tesla, the so-called existing car orders in the policy include brand new existing cars, non-new existing cars, exhibition cars and test drive cars. Certified used cars do not enjoy this subsidy. This action can be understood as Tesla's another wave of impact after the Golden September and Silver October.
This preferential policy is another preferential policy increase after Tesla lowered the price of the model on October 24. You should know that after the last price adjustment, the price range of Tesla Model 3 has reached 265,900 to 349,900 yuan, and the price range of Model Y has reached 288,900 to 397,900 yuan. Now, with this preferential subsidy, the price of the new car has been reduced again.
In fact, before the last price cut, Tesla had already made many price cuts. For example, on October 1 last month, Tesla also launched a similar discount subsidy: when purchasing the corresponding auto insurance of Tesla cooperative insurance institutions, you can enjoy insurance subsidies with a final payment of 7,000 yuan.
Of course, similar price adjustment actions will definitely not be the last time. With the expansion of Tesla's production capacity and the dissatisfaction with sales expectations, Tesla will continue to maintain a higher sales in the future. One of the most obvious measures to increase sales is to reduce the price of car pickup, which of course is also the point that attracts consumers the most.
Car Brother Summary:
For Tesla's repeated price adjustments, I believe most domestic independent brands will almost be unable to sit still. After all, this price reduction will further increase the competitive pressure between models. Tesla, which has a high profit of , can afford it, while most domestic brands that have little profit of , may not be able to afford it. Let's wait and see how the market will change next~ (Photo/Text: Weifeng)
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