Three meals a day, bit by bit, the sense of security brought by home can also be found in the car. This is the most impressive part of the communication with Zhang Jinghua. For the 50-year-old, "as long as you are with your family, you will be the greatest happiness."
In 2015, by chance, Zhang Jinghua contacted a friend to buy a car. At the invitation of his friend, Zhang Jinghua was pulled into the automobile industry. Before this, Zhang Jinghua had been doing vegetable wholesale business and knew nothing about cars. However, through his friend's lively store, he deeply felt that the environment in the automobile market was very good at that time.
Under the influence of the purchase tax halving policy, automobile production and sales hit a new record high in 2016, the new car market "broads all over the world", Internet manufacturers have entered the car manufacturing industry one after another, and Shangrao Tongsheng was also established this year. Unlike the previous vegetable wholesale business, this time Zhang Jinghua's team is not only himself, but also his family. When I first entered a new field, I was busy and wanted to divide it into two parts. My family was at ease with me. "I can go out together with my whole family, which also brought me a lot of confidence."
Implementing balance between work and family is the ideal state pursued by Zhang Jinghua. Rest and stability are the first priority and the reason why he chose Cangu. "I cooperated with Cangu in 2020. Your products were really good at that time! They came quickly, approved quickly, and loaned quickly. I could sell a lot of them..." When talking about their cooperation with Cangu in finance back then, Zhang Jinghua opened up. "At that time, he used Cangu GO+ to recommend suitable products to customers. The process was smooth, and the communication was smooth, and there was basically no overdue situation."
Cangu's products and services left a deep impression on Zhang Jinghua and also made Zhang Jinghua famous in the local area. It is precisely based on good cooperation with Cangu that once the "Cangu Good Car" APP was launched, Zhang Jinghua became the first batch of online car dealers.
Nowadays, Zhang Jinghua and his family operate two SAIC Volkswagen direct stores locally, covering pre-sales and after-sales services. The exhibition hall scale is more than 1,000 square meters, and monthly sales have always been very stable. When asked about the impact of the epidemic, Zhang Jinghua told us that it did have some impact compared to before, but it was still very smooth most of the time. This answer surprised us very much. Since the epidemic, the automobile market has been hit hard, and being unable to see the real car without leaving home has become the main reason for the sales. Zhang Jinghua's "optimistic" answer made us want to explore the reasons.
"We operate a Volkswagen direct store, so we will take comprehensive considerations from multiple parties to buy cars." Zhang Jinghua told us that in Shangrao, Jiangxi, where he is located, consumers are generally more fond of sedans and SUV models of some national brands such as Volkswagen and Nissan . In Zhang Jinghua's stores, models such as Santana and Passat often come to try and inquire about prices because of their low fuel consumption, sufficient power and affordable prices.
And these cost-effective models can also be found on the "Cangu Good Car" APP. The "Cangu Good Car" APP is established by Cangu's leading enterprise in the automobile service industry. Cangu's car dealer network, which has been deeply engaged in the sinking market for more than ten years, forms the information base of "Cangu Good Car", and combines automobile information with diversified supporting services such as transactions, logistics, finance and insurance, to directly hit the business pain points of car dealers in the sinking market.
Of course, extremely cost-effective models are far from enough. For car dealers, saving money is the core. This is also one of the reasons why Zhang Jinghua became a frequent visitor to the "Cangu Good Car" APP. He admitted that "the price is indeed much cheaper than in the market." Here, Zhang Jinghua mentioned the car function of the "Cangu Good Car" APP, which is also the function he uses the most.
According to the staff of "Cangu Good Car" to us, the reason why the price of self-operated vehicles is related to its source. This is a vehicle purchased by Cangu Good Car from OEMs and 4S stores, and is directly sold to car dealers, reducing the process of intermediate transfer. In addition, Cangu Good Car has maintained a good cooperative relationship with many OEMs for many years, so it is not surprising that you can find affordable models on the "Cangu Good Car" APP.
"You should be more cumbersome when looking for a car, and it is not as fast as our own channels." Zhang Jinghua raised his own doubts about applications such as the "Cangu Haoche" APP on the market. "Everyone can find it, but the messages sent are often sank to the sea..." However, now, on the daily road of finding cars, the "Cangu Good Car" is about to take the lead in making changes. It is reported that "Cangu Good Car" will release the "reliable car search" service in November, and a professional and efficient team will provide service support by accurately matching the car search needs of car dealers.
The most important reason behind "smooth" is because of the company of family. Most of the small and medium-sized car dealers who gather in the sinking market like Zhang Jinghua are based on families. For them, this path is a way to make a living and has a professional ideal. Starting from the early morning, they wrote a warm memorandum for this car road together.
A busy day, I set off home. My granddaughter and grandson were having fun in the back seat, which made everyone laugh. Zhang Jinghua didn't speak and looked quietly ahead. He knew that "going home to have delicious meals" was what his family wanted to do most at the moment.
"I don't have any big plans, just be together as a family." At the end of the interview, Zhang Jinghua told us. Yes, the most important thing for a family to be together. Sitting around and eating together, even if you sit idle, is an ordinary and romantic thing.
Remember to go home often to check it out.
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