Recently, the China Passenger Car Association announced sales data for September 2022. GAC Honda Fit performed poorly, with only 4,207 units. In my memory, Honda Fit is definitely a representative model in the small car segment, and the third-generation Fit is even known as the "

Recently, the China Passenger Car Association announced sales data for September 2022. GAC Honda Fit performed poorly, with only 4,207 units.

In memory, Honda Fit is definitely a representative model of the small car segment. The third-generation Fit is even known as the "civilian supercar" by netizens, and its monthly sales exceeds 100 million. Now, the fourth-generation Fit not only has sales plummeted, but its reputation has also declined. Honda Fit seems to be abandoned by young people.

In the final analysis, Honda Fit is still too self-righteous.

The third generation Fit is indeed very strong, but that was based on the market environment and the situation of competitors at that time. Nowadays, the market environment and competitors have undergone earth-shaking changes. The fourth-generation Fit thinks that being able to dominate the world by relying on "living off your parents" is simply a dream.

First look at the market environment. The small car market has ushered in consumption upgrades. The most intuitive change is that more boutique pure electric cars enter this market segment. A typical representative is BYD Dolphin. Although the price is more expensive than Fit, its overall appearance, details, interior, functions, materials, technological configuration, etc. are better, and it can be called an exquisite car.

In addition, like Ola Good Cat , it is also a pure electric small car for exquisite transportation. The exterior shape, details and interior are more luxurious than dolphins, and the Fit is incomparable. Of course, , Ora, , Good Cat high-end models are enough to buy 2 Fit low-end models. Putting aside the price, it is a hooligan to talk about product strength, so let's focus on models with similar prices.

Chang'an Yidong is definitely a direct competitor of Fit. They overlap their prices, and Chang'an Yidong's overall product strength is stronger. The body size is more advantageous, the powertrain is stronger, and the technological configuration is richer.

Chery Arrizo 5 PLUS is also a good choice. The overall technological configuration is rich, and the body size is also up to the level of a standard compact sedan. In addition to the poor active and passive safety configuration, there are almost no obvious flaws. Of course, Fit's active and passive performance is also not worth mentioning.

In contrast, Fit's interior materials are still a lot of plastic and fabric, and the technological configuration is almost gone. Even the power that was once proud of is now greatly discounted. Although the engine parameters have not changed, the actual acceleration time of the fourth-generation Fit is 0-100km/h is 2 seconds slower than that of the third-generation Fit, and it is no longer a "civilian supercar".

Overall, Fit's sales have declined and are being abandoned by young people. In addition to Fit's own standing still, it has even shrunk in terms of power, basic configuration, etc. The market in which it is located is also quietly changing. Competitors such as BYD Dolphin, Chery Arrizo 5 PLUS, and Changan Yidong have shown stronger product strength than Fit. The cake is so big, if you don’t advance or retreat, if you don’t move forward in the face of the current, you will retreat. If the mid-term facelift Fit still has no substantial changes, the future sales may be even worse. What do you think?

Disclaimer: Some pictures and content in the article are from the Internet. If there is any infringement or false reports, please contact us within 30 days after the publication of this article, or make reasonable claims, otherwise it will be deemed to have voluntarily waived its relevant rights and interests.