text: understands the car emperor original Cao Hao
[understands the car emperor original product] A few days ago, BYD officially announced that its 2021 e2 will be officially launched. The new car will be equipped with BYD lithium iron phosphate blade battery with a range 401 kilometers, the price range after subsidy is 9.98-115.8 million yuan.
BYD’s 2021 e2 adopts the same design of hatchback _span2epan2, which is the same as last year’s design. "Crystal" design language, equipped with chrome-plated lattice style. The size of the new car has not changed, it is still 4240/1760/1530 mm, and the wheelbase is 2610 mm. The new car will be equipped with rims of different sizes and colors according to different models.
The interior of the car also continues the design of the e2 upgraded version, including the continued provision of honey brown and black color combinations. The new car will be equipped with a 10.1-inch rotatable central control screen as standard, and has a built-in DiLink intelligent ecosystem, and can support OTA remote upgrades. In addition, in order to add a sense of movement to the car, the new car also adds some carbon fiber material patches as decorations in the details.
As for power, the new car will be equipped with a permanent magnet synchronous motor with a maximum power of 70 kilowatts and a peak torque of 180 N·m, with an acceleration time of 3.9 seconds from 0-50 km/h. The biggest change of the new car this time is to change the whole series to be equipped with lithium iron phosphate blade battery ,NEDC has a cruising range of 401 kilometers under comprehensive working conditions.
Market Analysis
Changan E-Pro
BYD e2 should be regarded as one of the most competitive pure electric models in the price range of 80,000 to 120,000 yuan, not only because of the BYD brand, but also The performance of its own products is pretty good. In the market, there are not few models with the same level and similar price as e2, and perhaps only the Changan E-Pro and Euler Good Cat have a higher reputation.
It’s just that the sales of Changan E-Pro in the past are not quite satisfactory, so this performance is compared with the sales of and BYD e2 of nearly 20,000 units a year. Big gap. However, due to the late launch of the Euler Cat, it has sold more than 5,000 units in the past six months. At the same time, the Euler Cat is loved by many consumers because of its unique design, not to mention that the price of the good cat is slightly higher. Some, but it also offers a 500-kilometer endurance model to choose from, so the BYD e2 may be guarded against the impact of rising stars like Euler Good Cat.
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