, it seems to avoid Chang'an on purpose. After achieving a year-on-year sales growth in eight months, Changan Automobile achieved a sales volume of 166,458 units in November, becoming a sales benchmark company in the downward market. Among them, it is worth mentioning that the UNI-T, the first model of Changan's high-end passenger car series UNI, is becoming the "market darling". After the sales of 10061 units in November, the UNI-T has sold more than 10,000 for 5 consecutive months. The sales volume of
keeps going up, especially the popularity of younger and high-end serials. What we see is that more and more young people are adding UNI-T to the purchase list.
became popular in the market, it must have the reason and charm of the popularity.
01 Product power Max strength circle fan
A while ago, a college student wanted to buy a car and fell in love with Changan UNI-T. I was not surprised at all, because UNI-T is a model that young people like. It is designed to be sporty and positioned to be young. The product configuration also far exceeds the same level. The three-dimensional appearance of
is stylish and atmospheric, the funnel-shaped diamond matrix arrangement of the grid design makes the front of the car look full of technology; the side movement is simple, and the hidden doorknob is designed to automatically greet guests with close proximity, with a sense of ceremony; suspension The style roof design perfectly collides with the slightly sagging roof design, which makes this car more dynamic and fits the style and sense of luxury pursued by young people.
If youthful design is the first step for UNI-T fans, then the rich configuration and strong power are the key factors that drive young people to "weed".
Changan UNI-T is equipped with a 10.3-inch dual LCD console, automatic air conditioning system, LED light source, etc., which is full of technology; at the same time, it also supports intelligent interaction, voice control of air conditioning, sunroof, navigation, etc., voice recognition is very accurate, driving Do whatever you want.
In addition, it is equipped with a Blue Whale NE 1.5T engine that has a maximum horsepower of 180Ps and a power performance of 300N·m, which greatly satisfies consumers' pursuit of extreme speed experience; a maximum torque of 300N·m at 1250 rpm. Guided by the efficient transmission efficiency of the clutch gearbox, not only the acceleration is faster, but the fuel consumption is also better.
For any young person, manipulation and sports are inseparable topics, and Changan UNI-T can let them release enough youth hormones to lead their opponents on the track of life.
02 The ultimate safety Max power plant
If the fashionable appearance and excellent performance determine consumers' first-time preference for a car, the ultimate safety quality is the ultimate test for a car for a long time.
As the temperature gets lower and lower, the roads in the north are covered by snow and ice, and the land in the south is wet and slippery. At this time, the safety of a car becomes extremely important. For Changan UNI-T, it is equipped with the third-generation new ESC body stabilization system of mainland China, which not only integrates ABS anti-lock braking, EBD electronic brake force distribution system and ESC electronic stability system, but also provides HHC hill start assistance. It can make the vehicle have a better degree of calmness than the opponent in sudden steering and sudden braking, efficiently correct the hidden dangers of vehicle loss caused by understeer and oversteer, and calmly deal with slippery road conditions.
Not only that, but the charm of Changan UNI-T also stems from the high-quality attributes created by its strict craftsmanship.
In the construction of the body structure, Changan UNI-T has undergone thousands of simulations and hundreds of real car collisions. In a real sense, it guarantees vehicle safety from multiple angles, overcomes numerous design defects, and truly builds a rigid body with actions. In terms of materials,
uses ultra-high-strength steel with a maximum strength of 1500MPa, and high-strength steel accounts for 61%. In order to better protect the members, the main model is equipped with 6 airbags. But these are not enough. Changan UNI-T also provides lane departure warning, merging assist and other systems to ensure better driving safety under high-speed road conditions.
03 United Power Max Co-creation and Innovation
Obviously, Changan UNI-T, which has not been on the market for a long time, provides the market with a more forward-looking car thinking through high quality, high performance and strong technical reserves, and it also serves many young users Provides younger and more secureFull choice. The popularity of the
market is not accidental.
From the user's point of view, zero-distance contact with the market, to create high-quality products and a new era technology brand image, Changan truly analyzes market needs from the user's perspective, and integrates "sports, intelligence, youth, technology" into the product system, and fits Consumer preferences truly resonate with consumers at the same frequency. Whether it’s the Strawberry Music Festival held in November, the Double Eleven Creative Marketing-UNI Planet Blind Box Lottery, or the UNI Glory Night, it demonstrates that Chang’an UNI-T is getting closer and closer to its users. "The relationship is getting deeper and deeper. The successful brand of
has traces to follow. Unlike other new brands, Changan UNI can not only capture the hearts of young users from a technical perspective, but also draw user perception from brand marketing. In the future, more and more users will love UNI-T and become partners of UNI.
Past views:
car is one of the most popular graphic writers at the 2017 China Automobile Creators Conference; once named by Yidian Information as the creator of "Wonderful Pens, Stones and Stones"; in 2019, he was named Car of the Year by UC Auto Influence from the media.
Seeing the truth and seeing the auto market sharply, we are serious.
