After seven years, SAIC-GM-Buick LaCrosse is finally coming to a new era.
In the latest issue of the Ministry of Industry and Information Technology application directory, "Auto Industry Focus" has obtained the application chart of the new generation Buick LaCrosse . As a replacement model, the appearance of the new car has been completely renewed, and it also adopts the new "three-color shield" Buick logo. Compared with the current models, the new car is more "self-released" in design, especially the front face has undergone subversive changes, and the design tends to be an electrified car style. The power is equipped with a 2.0T engine, and the new car is expected to be launched in the first half of next year. For reference, the current price range of Buick LaCrosse on sale is 219,800-289,800 yuan.
Buick's new "three-color shield" logo
In terms of appearance, the new car has been replaced with the latest family design language of the Buick brand. The trapezoidal large-mouth air intake grille and the angular headlight group are quite similar to the design style of Buick's new GL in the 8th century. Specifically, the front face of the new car adopts a large-mouth air intake grille design, with a semi-enclosed structure decoration inside, with split headlights on both sides, daytime running lights above and high and low beams below, which is extremely impactful in terms of visual effects. The lower surround is equipped with small-sized flow guide grooves on both sides, and a flat trapezoidal air intake design in the middle, which makes the new car more sporty. The biggest change in the new car is also reflected in the car logo. The new car has been replaced with the latest flat logo of the Buick brand, further improving the recognition of the new car. On the side of the body of
, the new car adopts a sloping back styling design, extending from the front of the car from the front to the rear, making the visual effect more slender and atmospheric. It is matched with shark fins and large-size multi-spoke rims, which further enhance the sporty atmosphere of the whole vehicle. In addition, according to the new car declaration diagram, the new car will be different from the sunroof, air intake grille, privacy glass, rear bumper, front combination lights, door bottom plate, door handle style, camera around the body, exterior rearview mirror, etc. according to different configurations. The rear part of
is relatively simple in design, mainly with horizontal lines. The rear adopts through-type taillights and is smoked. The middle is run through a silver trim, which effectively stretches the horizontal visual width of the rear. The concave trapezoidal license plate frame enriches the visual layering of the new car. In terms of exhaust, the bilateral single-outlet physical exhaust layout design remains. In terms of body size of
, the length, width and height of the new LaCrosse are 4996/1866/1472 (1475) mm, and the wheelbase is 2905mm. In comparison, the length, width and height of the current LaCrosse are 5026/1866/1462mm respectively, and the wheelbase is 2905mm. In contrast, the body of the new car has been shortened, but the width and wheelbase remain unchanged. There is no official official information about the interior part of
, but according to the exposed interior spy photos, the interior design style of the new car is expected to be consistent with the new generation of GL8th century models. The new car may be equipped with a large-size curved central control screen, and the four-spoke steering wheel buttons will also be upgraded to touch-controlled, using a gear shifting mechanism. It is expected that the overall layout will be more luxurious than the current LaCrosse model. In terms of power, the new car will be equipped with a 2.0-liter turbocharged engine and a 48V mild hybrid system with a maximum power of 169 kilowatts. In terms of transmission system, it is expected to continue to be matched with a 9-speed automatic transmission. The comprehensive fuel consumption in WLTC conditions is 6.59L/100km and the maximum speed is 230km/h. In terms of competition, in the joint venture mid-size car market, LaCrosse's potential competitors include Toyota Asia Dragon , Nissan Teana , Honda Accord and other models.
has different comments on the appearance changes of the new generation of Buick LaCrosse.
official website shows that Buick currently has a number of models on sale, including Buick LaCrosse, Buick Regal , Buick Verona, Buick Excelle , Buick Kaiyue and other models. Among them, Lacrosse (Lacrosse) is a mid-size sedan under Buick. In the domestic market, the first generation of Lacrosse was launched in 2006. So far, Buick Lacrosse has experienced three generations of models. The Lacrosse, currently on sale, was launched in 2016.
In fact, as a mid-sized sedan product under Buick, LaCrosse had a highlight moment in its early launch in China. According to the narrow wholesale sales data of passenger car in the China Passenger Car Association, from 2006 to 2009, the cumulative sales of Buick LaCrosse were 52,021 units, 71,500 units, 52,719 units and 43,430 units respectively.Especially after entering 2020, its sales growth rate was particularly obvious. The sales volume reached 100,000 vehicles in the two years from 2010 to 2011, respectively, namely 104,353 vehicles and 103,366 vehicles respectively. From then on, from 2012 to 2016, LaCrosse's annual sales remained at around 80,000 vehicles, with sales volumes of 86,101 vehicles, 89,279 vehicles, 83,858 vehicles, 85,005 vehicles, and 80,966 vehicles respectively.
From the data analysis, the sales performance of the first two generations of LaCrosse models in the market is not bad, and they can be regarded as a first-tier B-class sedan. However, with the launch of the third generation of models in 2016, LaCrosse's sales began to show a significant downward trend. From 2018 to 2021, the cumulative sales of Buick LaCrosse were 69,709, 39,937, 54,975 and 49,875 respectively. After
entered 2022, LaCrosse's auto market performance is still very average. According to the purchase data of compulsory motor vehicle insurance for new cars, from January to October 2022, Buick's sales in China were 516,361 units, and fell by 24.52% year-on-year compared with . Among the specific models, LaCrosse's cumulative sales in the first 10 months were only 26,015 units, a year-on-year drop of 41.37%. The retail sales in November were only 2,602 vehicles. In comparison, the sales of , Viagra and Regal in November were 11,143 and 6,935 vehicles respectively.
As for the current market performance, it is difficult for Buick LaCrosse to enter the mainstream intermediate car camp. However, after seven years, Buick LaCrosse is finally coming to a new generation. Overall, the new generation of Buick LaCrosse is moving towards a younger appearance, and is also equipped with the latest brand logo. As for whether the car can reverse the sales decline after the replacement? More information on new cars will be released before confirmation can be made. For more information about new cars, "Auto Industry Focus" will continue to pay attention.
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