is understood as a beauty, so after a sense of autonomy is developed, no matter the three-year-old or the elderly, I hope that everyone around me can "understand" themselves better, including the products they are carefully selected. Looking at the luxury car market in 2022, if it is said that which car understands Chinese consumers very well, it must be the new BMW X5 from BMW Brilliance. If we change the term "understanding" here, it can fully meet the needs.
further lowers the price threshold, and the dream is no longer far away
Today, many people will comment when they see BMW X5 on the road: People who can pay for this car are so rich. Indeed, if you could buy a BMW X5 worth one million yuan more than ten years ago, you must have good economic strength. At the same time, many people have also sown the seeds of their dreams in their hearts and regard this pioneering work of the X family as their goal.
On March 31, 2022, the new BMW X5 officially landed on the market with 15 luxury standard configurations, with a suggested retail price range of 605,000 yuan to 772,000 yuan. Compared with the previous imported models, the entry price has been reduced by nearly 100,000 yuan. Because of the "amazing" price, the name of this heavy product reached the top ten of the hot search list on Weibo on the night of its launch. The arrival of the new car undoubtedly brings many consumers who regard the BMW X5 as their dream car one step closer, and can even touch it just by standing on tiptoe.
integrates the luxury preferences of Chinese consumers and creates a premium experience. The new BMW X5 not only lowers the price threshold, but also integrates Chinese consumers' understanding of luxury while inheriting the traditional genes of the X family, and localizes the upgrade of space layout, interior texture, configuration functions, etc.
First of all, in the driving space that Chinese consumers care very much, the new BMW X5 delivers a satisfactory answer with a wheelbase of 3,105 mm and a body length of 5,060 mm. Compared with the previous imported models, the wheelbase and body length of the new car have increased by 130 mm, bringing a very spacious rear space. Even adult men can lie down in the rear seats at any time, and their knees will not be close to the front seat back.
In terms of interior texture, the new BMW X5 customized comfortable seats for Chinese customers add a delicate, exquisite and warmth to the luxurious atmosphere. The seats of the car use Sensafin high-end soft synthetic leather upgraded from Sensatec 2.0, which has a more delicate touch than traditional leather. In addition, the 15mm thickened backrest and seat cushion achieve a perfect balance between softness and support.
In terms of seat configuration, the front seats of the new car not only have regular position adjustment functions, but also provide side wing support, lumbar support, upper backrest and headrest electric adjustment, which allows the front row to enjoy the comfort of every journey. Meanwhile, the new BMW X5 has front heated door handles and center armrests, as well as seat heating and ventilation, which can provide a comfortable cockpit experience regardless of the cold and midsummer. It is worth mentioning that the seat ventilation function adopts the air suction form to avoid direct cold air blowing. In addition, the tilt angle of the rear seat back of the new BMW X5 has been increased to 31 degrees, ensuring that the rear passengers can maintain a comfortable sitting position during long distance travel and avoid fatigue. The rear seats also feature comfortable headrests and redesigned center armrests, and seat heating is provided for a significant improvement in ride comfort.
The new BMW X5 also fully considers the needs of Chinese consumers in the details. The electronic gear lever area is designed to meet the usage habits of domestic users. The wireless charging pad is newly designed. Without the need for complicated charging cable harnesses, drivers and passengers can bid farewell to the battery anxiety of mobile phones, showing the considerate and humane side of the new BMW X5. At the same time, the new car also retains the dazzling crystal-like interior components that Chinese consumers love. The unique design at the gear shift lever, iDrive knob, and start/stop button make the cockpit look more refined. The Harman/Kardon high-end audio system is also equipped with a metal-textured speaker grille, and the steering wheel and doors are also equipped with metal-textured buttons. Every detail contains ingenuity and ingenuity, interpreting the BMW 's pursuit of texture.
When you see this, do you think that the saying "The brand new BMW X5 understands Chinese consumers better" is not groundless? If you feel a little moved, hurry up and go to the nearby authorized dealer store to experience it up close. Trust me, the new BMW X5 will surely come into your heart.
(Mini program has been added here, please go to the Dongchedi client to view)
