BYD's total sales in the first five months slightly exceeded 500,000 units, which is still a full 1 million units away from the 1.5 million sales target announced at the beginning of the year. In other words, in the seven months starting in June, it was almost completed every mon

2024/03/2617:50:33 car 1689

The total sales volume of BYD in the first five months slightly exceeded 500,000 units, which is still a full 1 million units away from the 1.5 million sales target announced at the beginning of the year. In other words, in the seven months starting from June, the average monthly sales volume is about the same. Can BYD complete the sales task of 150,000 vehicles?

BYD

The latest news is that BYD will reach the delivery target of 175,000 vehicles in June. Considering market rumors that BYD did not complete the delivery of 145,000 vehicles in May, I personally judge that the production capacity of 175,000 vehicles in June is actually still It’s a bit difficult. After all, the previous shortage of parts will have no impact on BYD’s production capacity. If BYD can achieve the monthly delivery target of 175,000 vehicles in July, and then consider the current order of 500,000 vehicles, then this year The sales target of 1.5 million does not seem to bring any pressure.

But everyone understands that the annual sales target of 1.5 million vehicles is actually just BYD's first phased goal on the new energy track. In my personal judgment, under normal market conditions, BYD's target of 5.5 million vehicles in the next three years, that is, 2025, is actually very reliable - provided that all production capacity is implemented as scheduled.

Some people will say that if a single brand achieves the goal of 5.5 million, is this really not bragging?

Let’s use two sets of data to explain the matter:

BYD sales estimates

In 2018, which can be verified, Volkswagen China’s total sales exceeded 4.2 million vehicles, with a market share of 15%. Comparing this market share, assuming that the Chinese market sales volume in the next two years is about 26 million vehicles and BYD's market share is 15%, then BYD's annual sales target can reach 3.9 million vehicles.

Some netizens will ask: Can the 15% market share be achieved? The answer is, it is difficult, but not impossible.

are both consumer products, and there are many examples of the same brand with a market share of more than 20%. To put it crudely, if BYD can also occupy 20% of the domestic market, then domestic sales will exceed 5 million units; and in the domestic market market share For products that can exceed 20% of sales, it is natural for them to break out in overseas markets. Even if sales in overseas markets only account for 10% of the domestic market, the total sales will still be 5.5 million units.

is aiming at 5.5 million

. So, isn’t this goal not extravagant?

shares another set of data. The sales volume of major car brands in 2021 is (top 8):

Toyota Motor : 10.5 million units
Volkswagen : 8.88 million units
Renault Nissan Mitsubishi: 7.68 million units
Hyundai Motor : 6.67 million
General Motors: 6 million
Strantis Group: 5.38 million
Honda Motor: 4.48 million
Ford Motor Company : 3.72 million

As early as 2009, Brother Boatman was passionate about it. In 2025, BYD Auto will surpass Toyota to become the world's number one. This dream seems to be postponed, but the sales target of 5.5 million yuan in trial production in 2025 is at least conditionally supported and is no longer a pipe dream.

PS: About production capacity and production capacity planning

has been put into production: Xi'an 600,000 (an additional 200,000 will be added later), Changsha 300,000 (an additional 300,000 will be added later, but there is great uncertainty about the production capacity of the Changsha base), Shenzhen 300,000 , Changzhou .4 million, Fuzhou .2 million
will be put into production in the second half of the year: Hefei 400,000, Jinan 300,000, Zhengzhou 400,000

After the above production capacity is fully produced, the annual delivery capacity can reach 3.4 million vehicles. If

is to achieve the sales target of 5.5 million vehicles in 2025, it is urgent to build production capacity in the next two years. However, given BYD's prudent style, the decision to expand production capacity on a large scale will be relatively prudent, so the realization of sales targets will most likely be delayed by 1 to 2 years.

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